[Retracted] Optimization of the Marketing Management System Based on Cloud Computing and Big Data

Abstract

With the rapid development of the Internet information age, social networks, mobile Internet, and e-commerce have expanded the scope of Internet applications. The “big data” era is a challenge and chance for companies and has a great impact on social economy, politics, culture, and people’s lives. An accurate marketing system is developed based on J2EE, and the architecture is selected from the user layer, business logic layer, and data layer and the B/S3 layer application (three-tier application), including three layers of crip-dm and semma. And, other process methods are used. Data-mining-based marketing system information solutions consist of several parts, such as requirement analysis, design, implementation, and testing. This paper introduces data mining technology to the marketing business based on the practical use and design IT solutions for precision marketing, attribute selection tools, attribute analysis tools, modeling prediction tools, and others. This paper introduces a precision marketing system based on data mining technology. The system passes the actual test and the deployment and the operation of this system are confirmed. The system, which can improve marketing activity, is tested, and the development and operation of this system markedly increase the company’s earnings.

Information Technology-Based Administration System at SMP Boarding School Al-Muayyad Sidoarjo

“…This research is carried out with a qualitative approach (qualitative research) the purpose of using this assessment is to discuss and analyze the events, activities, attitudes, and behaviors of a community group (Jang, 2019). In this study, the main source of data in this study was the principal of Al-Muayyad Junior High School, as it is known that the primary data as explained by Zhang (2021) the result of obtaining data directly from informants in accordance with research procedures. The data was obtained through interviews with the principal of Al-Muayyad Junior High School, in addition to interviews with several teachers to find out how to operate and the teacher's impression of using the application.…”

Research on the classification and application of precision marketing based on big data e-commerce platforms

“…Zhang, L. believes that the era of big data is an opportunity and a challenge for enterprises, and, at the same time, it also affects the social economy and people's lives. Thus, a j2ee-based precision marketing system was developed and designed, and the system was analyzed and tested in detail [8]. Qingyou, Y. et al pointed out that in the new electric power market, the market main body and the customer value have been transformed, based on the traditional electric power customer value and the new value evaluation method of the electric power market, new evaluation indexes were designed to adapt to the electric power reform.…”

Exploring the Innovative Application of Azure Cloud Computing Platform in Cross-border E-commerce Operation

“…Azure is a cloud computing platform developed by Microsoft. Its flexible and scalable features make it an important tool for Cross-border E-commerce enterprises around the world to support and expand their business operations [6] [7]. The main functions of Azure are mainly focused on big data processing, machine learning, data analysis, and application development [8] [9].…”