“…Tourism, and especially sustainable tourism (Aimagambetov et al, 2018) and agritourism (Tleubayeva, 2018), balneotourism (Wendt, 2016), slow tourism (cittaslow) (Lewandowska et al, 2019) and a new techlogies as VR in tourism and economy (Ziyadin et al, 2014;Watkins et al, 2018;Korinth et al, 2019;Ziyadin et al, 2019a;2019b;Bógdał-Brzezińska, 2020) play an important role as a perspective direction of development of its economy. However, its development still faces a number of barriers (Aliaskarov et al, 2017), among which transport, which is of key importance for the development of tourism (Bazarbekova et al, 2018), unfortunately holds a high position. The marketing of tourist services and their promotion are similarly poorl y developed in Kazakhstan, also playing an important role in the development of this sector of the economy.…”