Service Innovation: A Literature Review of Conceptual Perspectives

Freni, Giulia

doi:10.1007/978-3-031-06825-6_15

Lecture Notes in Networks and Systems

2022

DOI: 10.1007/978-3-031-06825-6_15

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Service Innovation: A Literature Review of Conceptual Perspectives

Giulia Freni

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References 32 publications

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Innovation Processes and Information Technologies: A Study of Boutique Hotels in Valletta, Malta

Buhagiar,

Pace,

Dingli

2023

Communications in Computer and Information Science

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Innovation Processes and Information Technologies: A Study of Boutique Hotels in Valletta, Malta

Buhagiar,

Pace,

Dingli

2023

Communications in Computer and Information Science

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Service Innovation Metamorphosis From Assimilation to Synthesis Approach for Building Disruptive Business Strategies

Manohar,

Jain,

Jeswal

2024

AI Innovation in Services Marketing

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Existing theoretical and empirical researchers associated innovation with technological transformations and introduced radical/disruptive products and processes. However, considering the approaches and theories would be limited to manufacturing industries, innovation in service industries with non-technological aspects needs to be noticed. This study emphasises the need for a synthesis approach that could play a major role in building/enhancing service business models/frameworks. These frameworks need a stronger focus on using organizational, strategic, and marketing innovation typologies in formulating service business models resulting in low customer engagement and customer experience management. This chapter discusses various new business models that have evolved their features and benefits. Finally, this study concludes by emphasising the need for incorporating non-technical components when innovating in services and services-based firms.

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Service Innovation: A Literature Review of Conceptual Perspectives

Cited by 2 publications

References 32 publications

Innovation Processes and Information Technologies: A Study of Boutique Hotels in Valletta, Malta

Innovation Processes and Information Technologies: A Study of Boutique Hotels in Valletta, Malta

Service Innovation Metamorphosis From Assimilation to Synthesis Approach for Building Disruptive Business Strategies

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