Service Providing Hosts’ Perceptions and Responses to an Evolving Chinese Tourist Market: Evidence from Sri Lanka

Gunawardana, H.M.R.S.S.; Fountain, Joanna; Fisher, David F.; Kobayashi, Koji

doi:10.1080/19388160.2022.2099498

Cited by 2 publications

(2 citation statements)

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“…Thus, these findings support the calls of Ooi (2019) to recognize that culture is not static, but evolves and responds to changing experience levels and contexts. As Gunawardana et al (2022) attest "Chinese tourists demonstrate various tourist behaviors as they negotiate situational circumstances within the framework of the cultural norms, values and practices learned in their home environment" (p.3; see also Ma et al, 2021).…”

Section: Concluding Discussionmentioning

confidence: 99%

“…It is important to recognize that the Chinese tourist market is not homogeneous; culture is dynamic, and tourist behavior is culturally complex (Ooi, 2019). This does not mean denying the influence of cultural differences, such as language or cultural norms -these are elements which can shape tourist behavior (e.g., Hsu and Huang, 2016;Melubo and Kisasembe, 2022) -but requires acknowledgment that other factors also influence tourist behavior, and this behavior can change depending on the context in which they find themselves (Ma et al, 2021;Gunawardana et al, 2022).…”

Section: Cradockmentioning

confidence: 99%

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Communicating natural hazard risks to Chinese visitors: a case study from New Zealand

Cui

Fountain

Espiner

2023

Front. Sustain. Tour.

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IntroductionResearch has shown that tourists are vulnerable to natural hazards during their travels. For this reason, communicating potential natural hazard risks to tourists prior to, and during, their journeys plays an important role in helping visitors safely navigate the natural hazards they may encounter. Tourists have different levels of vulnerability, depending on a range of personal, cultural and experiential factors, so risk communication must be appropriately targetted to particular markets. This research investigates supply side stakeholders' perceptions of the awareness of, and preparedness for, natural hazard risks amongst Chinese visitors to the West Coast of the South Island (Aotearoa New Zealand), and assesses the effectiveness of current risk communication processes and content for Chinese visitors.MethodsThe research questions are addressed through semi-structured interviews with representatives of government agencies and tourism businesses directly and/or indirectly involved in managing Chinese tourists' experiences and risk communication in the region, and supplemented with documentary analysis of strategy documents, social media and website resourcesResultsApplying a Mental Models Approach, results reveal that informants have relatively similar perspectives on Chinese tourists' awareness of natural hazard risks, irrespective of the nature of their interaction with the Chinese market, however there are some differences in their views of who should be responsible for risk communcation, and when and how that should be delivered.DiscussionChinese tourists' awareness and preparedness for natural hazards tends to be influenced by contextual differences more than cultural differences, and this is better understood by tourism stakeholders with personal contact with these tourists. There are perceived barriers to improving natural hazard risk preparedness, including the over-reliance on signage, and tourism stakeholders' reticence about sharing too much information about natural hazard risks with potential, or actual, visitors.

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Section: Concluding Discussionmentioning

confidence: 99%

Section: Cradockmentioning

confidence: 99%

Communicating natural hazard risks to Chinese visitors: a case study from New Zealand

Cui

Fountain

Espiner

2023

Front. Sustain. Tour.

Self Cite

View full text Add to dashboard Cite

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Stereotypes and Prejudices as (Non) Attractors for Willingness to Revisit Tourist-Spatial Hotspots in Serbia

et al. 2023

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Despite the fact that the topic of the influence of stereotypes and prejudices on the loyalty and willingness of tourists to visit a destination again is increasingly common in world publications, researchers have yet to examine this relationship. The aim of this research is precisely to assess the influence of stereotypes and prejudices (S&P) in the system of other attractors of tourist visits, on the loyalty and willingness of foreign visitors to revisit Serbia as a tourist destination. It is known that Serbia possesses large natural and anthropogenic resources as a basis for tourism development, but it is also known for numerous prejudices and stereotypes, which can potentially dictate loyalty to the destination and the behavior of tourists. The results obtained by the Path analysis show that stereotypes and prejudices, among 892 randomly selected foreign tourists, have a more significant direct influence on the dimensions of loyalty and revisiting Serbia compared to other factors. Further analysis showed that foreign tourists consider the Serbian people to be arrogant, with expressed nationalism and a preserved traditional social approach, as well as that middle-aged tourists show the highest loyalty and willingness to visit again after evaluating all the aforementioned factors. Limitations of the research were related to a lack of understanding of the language and non-cooperation on the part of the respondents. The results of the research have theoretical and applied importance as information for future research in Serbia and beyond, but also for improving the management strategy of tourism development.

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Service Providing Hosts’ Perceptions and Responses to an Evolving Chinese Tourist Market: Evidence from Sri Lanka

Cited by 2 publications

References 95 publications

Communicating natural hazard risks to Chinese visitors: a case study from New Zealand

Communicating natural hazard risks to Chinese visitors: a case study from New Zealand

Stereotypes and Prejudices as (Non) Attractors for Willingness to Revisit Tourist-Spatial Hotspots in Serbia

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