The niche variation hypothesis predicts insular populations exhibit increased sexual size dimorphism (SSD), to minimize intraspecific competition. Although many animal taxa conform to this prediction, insular patterns of SSD have yet to be investigated in plants. Here, we tested for differences in SSD of dioecious plants that colonised four island groups (Kermadec, Three Kings, Chatham and Auckland Islands) from New Zealand. Using herbarium collections, we quantified leaf and stem sizes of 263 individuals from 28 dioecious taxa. We developed a novel analytical technique to explore changes in the direction of SSD on islands. Lastly, we tested for evolutionary size changes of male and female plants on islands. The degree of SSD did not vary predictably between insular and mainland taxa, contrary to predictions of the niche variation hypothesis. Furthermore, the direction of SSD was not predictable on islands, while it was consistently female biased on the mainland. Our results suggest that selection favours increased size of both sexes on islands and that SSD is unpredictable for insular plants.