Sharing economy platforms: An equity theory perspective on reciprocity and commitment

Davlembayeva, Dinara; Papagiannidis, Savvas; Alamanos, Eleftherios

doi:10.1016/j.jbusres.2021.01.039

Cited by 33 publications

(24 citation statements)

References 149 publications

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“…Consumers experience gratitude in terms of more communal forms of interactions through the sharing economy (Shuqair et al, 2019). Through social interactions inherent in social motives, gratitude and life satisfaction represent emotional effects in response to successful social exchange efforts (Davlembayeva et al, 2021). Therefore:…”

Section: Proposed Research Model and Hypothesis Developmentmentioning

confidence: 99%

When feeling good counts! Impact of consumer gratitude and life satisfaction in access-based services

Chou

Leo²,

Tsarenko³

2022

EJM

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Purpose Informed by the broaden-and-build theory of emotions, this study aims to investigate the relationships between consumers’ motives and personal and social outcomes in access-based services (ABS). Further, drawing on territorial behaviour literature, the second goal of this research is to test the moderating effects of psychological ownership on the relationships between personal outcomes and consumer territorial behaviour. Design/methodology/approach This research comprises a quantitative online survey complemented by a qualitative interview study. The quantitative study employed an online consumer panel survey of 317 samples. Later, the qualitative study sought additional insights into the economic benefit motives and manifestation of territorial behaviour of bicycle-sharing users to enrich the results of quantitative study. The quantitative data were analysed using structural equation modelling, and the interviews were transcribed and analysed using an inductive and deductive thematic analysis. Findings The results indicated that specific motives significantly affected certain personal outcomes. Namely, economic benefit, enjoyment and reputation motives drove life satisfaction, while enjoyment, sustainability and social relationships promoted feelings of gratitude. Furthermore, life satisfaction positively affected consumer cooperation, helping other consumers and territorial behaviour. In contrast, feelings of gratitude had a positive relationship with cooperation and helping other consumers, but a negative one with territorial behaviour. Additional examination revealed that consumers’ psychological ownership of the shared bicycle in an ABS model moderated the effect of gratitude on consumer territorial behaviour. Research limitations/implications This study offers and tests a model on ABS in the context of bicycle-sharing services. Thus, it presents avenues to test the model on other ABS, e.g. clothing or home sharing. Practical implications Managers in ABS can foster positive emotional states of gratitude and life satisfaction that will inevitably promote consumer cooperation and helping behaviour. Originality/value This study is among the first to propose and examine a model that tests the relationships between consumers’ motives and personal and social outcomes in ABS.

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Section: Proposed Research Model and Hypothesis Developmentmentioning

confidence: 99%

When feeling good counts! Impact of consumer gratitude and life satisfaction in access-based services

Chou

Leo²,

Tsarenko³

2022

EJM

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“…The collaborative or sharing economy is not in itself a new concept, as the human society from its inception, was based on mutual help and value exchange between people, as the main drivers for societal construction. The novelty of the new economic system is the exponential scalability and geographical span supported by the new information and communication technologies, which enables vast number of virtually unknown people to coordinate their actions in real time, on a reciprocity based model, inside sharing economy aggregating platforms (Davlembayeva, Papagiannidis, & Alamanos, 2021).This platforms enable people to work together towards common goals, achieving vast network effects, for superior efficiency in resource use and better productivity of time, labor, capital or energy (Dabbous & Tarhini, 2021). For hundreds of years, since the start of the First Industrial Revolution, Capitalism was permanently nourished by financial investments, which generated a virtuous cycle, that mutually reinforced growth, both of economies and of capital monopolies in investments, represented by big banks and investment funds.…”

Section: Collaborative Economy and Equity Crowdfundingmentioning

confidence: 99%

Traditional Investing vs New Trends: A Review of the Investment Landscape in Transition Towards Industry 4.0

Dinulescu¹,

PUCHEANU²,

Bugheanu³

2022

Proceedings of the International Management Conference

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The aim for the current paper is to provide an overview analysis on the main financial markets. As a result, the study will investigate the topic of mutual funds, stock market or cryptocurrency investments. Consequently, this article provides evidence that in the European Union, one out of five individuals has at least one investment source. In effect, the research shows that if there is demand, it will also be a supply, both factors ensuring the existence of the stock market. Unlike most of the previous studies it has a double approach. First of all, this study critically examines the framework of the main investment sources starting from the traditional ones – like mutual funds, to the new ones – cryptocurrency market. Additionally, this paper develops investigations in the field of quantitative analysis presenting the respondents’ opinions regarding the future of cryptocurrencies as well as their reliability compared to mutual funds. These findings can serve as the foundation of a potential investment strategy for any consumer with medium- and long-term financial objectives.

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“…Davlembayeva D., Papagiannidis S., and Alamanos E. concluded that reciprocity perceptions are associated with a sense of social identity, intergroup comparison, procedural fairness, and an inclination to maximize outcomes. In addition, the authors offered practical guidelines for achieving higher levels of platform satisfaction by increasing reciprocity [52].…”

Section: Theoretical Framework and Literature Reviewmentioning

confidence: 99%

Sharing Economy: For or against Sustainable Development

Lyaskovskaya

Khudyakova

2021

Sustainability

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The development of sharing economy business models is one of the features of the digital economy. The issue of sustainable development has been of particular importance in the intensively developed theory of the sharing economy. However, methodological approaches for examining the relationship between the sharing economy and sustainable development need further investigation. Economic and mathematical models that allow for a quantitative estimate of the impact of the development of the sharing economy on the sustainable development goals achievement have to be enhanced. This contribution attempts to fill the indicated gap. We have examined the relationship between the sharing economy and the sustainable development goals achievement in three directions, namely by analyzing the prerequisites for the sharing economy emergence, by tracing the sharing economy theory evolution, and by investigating the quantitative impact of the sharing economy development on the sustainable development goals achievement. To determine the sharing economy’s impact on sustainable development, a three-dimensional indicator based on the triple-p concept was developed. The correlation between the sharing economy and the unemployment rate has been used as an indicator of the influence the sharing economy has on the social domain. The correlation between the sharing economy and waste generation has been used as an indicator of the influence the sharing economy has on the environmental domain. The correlation between the sharing economy and GDP has been used as an indicator of the influence the sharing economy has on the economic domain. As a result of the study, the insignificant influence of the development of the sharing economy on the achievement of the quantitative goals of sustainable development was established. The main reason for this is the lack of acceptable macroeconomic indicators. The rise of the digital economy has been made into standard macroeconomic indicators that are insufficient to assess the social, environmental, and economic areas of sustainable development. The existing problems of regulating the digital economy threaten its inherent positive features. The developed model can be used to diagnose the influence of the sharing economy on sustainable development goals achievement, and can also be finalized regarding the available statistical base.

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Sharing economy platforms: An equity theory perspective on reciprocity and commitment

Cited by 33 publications

References 149 publications

When feeling good counts! Impact of consumer gratitude and life satisfaction in access-based services

When feeling good counts! Impact of consumer gratitude and life satisfaction in access-based services

Traditional Investing vs New Trends: A Review of the Investment Landscape in Transition Towards Industry 4.0

Sharing Economy: For or against Sustainable Development

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