The shear orientation of the hexagonal liquid crystal phase of nonionic surfactant/water mixtures was investigated by means of different techniques, namely, microscopy, small-angle light and neutron scattering, (SALS, SANS), birefringence, and nuclear magnetic resonance (NMR). On a microscopic length scale probed by NMR, SANS, and birefringence, the shear flow results in an alignment of rodlike micelles along the flow direction. The 10 plane was parallel to the shear plane. On a mesoscopic length scale, studied by microscopy and SALS, a stripe texture was observed. This is due to an undulation of the director which is on average aligned in flow direction. The corresponding SALS pattern shows a better orientation correlation perpendicular to the flow direction.