2014
DOI: 10.1016/j.chb.2014.07.025
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Short- and long-term effects of embodied experiences in immersive virtual environments on environmental locus of control and behavior

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Cited by 221 publications
(148 citation statements)
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References 48 publications
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“…Another point of extension from Experiment 1 is exploring the change in the effects of embodied experiences in IVEs over time. Earlier work suggests that the effects of sensory‐rich virtual experiences persist longer over time than the effects of traditional media (Ahn, , in press; Ahn et al, ). Because we lack sufficient evidence to formulate hypotheses, we ask the following research questions to investigate the persistence of the parallel mediation model over time.…”
Section: Methodsmentioning
confidence: 99%
“…Another point of extension from Experiment 1 is exploring the change in the effects of embodied experiences in IVEs over time. Earlier work suggests that the effects of sensory‐rich virtual experiences persist longer over time than the effects of traditional media (Ahn, , in press; Ahn et al, ). Because we lack sufficient evidence to formulate hypotheses, we ask the following research questions to investigate the persistence of the parallel mediation model over time.…”
Section: Methodsmentioning
confidence: 99%
“…Participants who interacted with the simulation were more aware of emergency preparedness compared to those who saw a slideshow on flooding. Furthermore, in an forthcoming rendition of this work (Ahn, Bailenson, & Park, 2014), the interactive experience of cutting down a tree in a VE led participants to consume 20% less paper compared to those who merely read about cutting down a tree. Thus, having a high level of control and feedback while either cutting or growing a tree in the VE is likely to amplify framing effects on environmental behaviors.…”
Section: Interactivity As a Moderator Of Framed Virtual Experiencesmentioning
confidence: 96%
“…VEs yield potential advantages over traditional frames, particularly in the context of gain and loss frames aiming to modify behaviors. One such advantage is that virtual experiences are more persuasive than messages in print or video presenting comparable amounts of information (Ahn et al, 2013(Ahn et al, , 2014, most likely due to VEs' unique affordances such as simulated sensory information and high interactivity. These affordances seemed to result in the persistent salience of virtual experiences in the mind as vivid experiences, implying that classical stipulations of framing theories, although still applicable, become amplified in VEs and the effects are sustained over time.…”
Section: Gain and Loss Framed Virtual Experiencesmentioning
confidence: 99%
“…Using the described setup, our initial question focused on whether the feeling of touch [Ahn 2011] would make any difference to the quality of interaction experienced by the participants [Bailenson et al 2007] [Haans and Usselsteijn 2009]. …”
Section: Experimental Designmentioning
confidence: 99%