Signs of change? A longitudinal study of Internet adoption in the UK retail sector

Ellis‐Chadwick, Fiona; Doherty, Neil F.; Hart, Cathy

doi:10.1016/s0969-6989(01)00030-3

Cited by 43 publications

(44 citation statements)

References 12 publications

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“…Although recent works have established new points of view focusing upon the degree of a business' Internet evolution (See Teo and Yujun, 2004), for our purposes we have chosen to present the typology of Websites employed based on the strategy pursued by the businesses (Sparkes and Thomas, 2001;Geiger and Martín, 1999;Ellis-Chadwick, Doherty and Hart, 2002), establishing three options that might be "plausible" from a business point of view once the decision to adopt a Website has been taken.…”

Section: Business Strategy and The Use Of The Corporate Websitementioning

confidence: 99%

“…Those studies, with exceptions, (Drew 2003), that classify businesses by sector in general terms and independently of the country or environment studied, detect differences between sectors with regard to possessing a corporate Website, Ellis-Chadwick, Doherty and Hart (2002). However, most works only refer to this variable for descriptive purposes, presenting the limitations of using this variable because of the difficulties involved in establishing an exact and significant classification due to the fact that the studies are obliged to reduce the sample groups considerably in order to increase the number of businesses belonging to each group (Bonsón and Escobar, 2002).…”

Section: H3: Possessing a Corporate Website Is Independent Of The Commentioning

confidence: 99%

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Empirical Evidence Concerning Smes Corporate Websites: Explaining Factors, Strategies and Reporting

García-Borbolla¹,

Larran²,

Lopez³

2005

IJDAR

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Abstract. The important role played by Small and Medium-sized Enterprises in any contemporary economy as a motive force for generating employment and wealth is universally acknowledged and therefore this work is based upon a more detailed study concerning the efficiency of SMEs.Therefore by analysing a sample of 816 SMEs, we aim to study the information published on their Websites in order to clarify certain doubts with respect to the type of target users and thus discover the objectives and strategies pursued by publishing a corporate Webpage. Given the low observed percentage of SMEs with a Website (31.74%) we have also studied the factors influencing the propensity of businesses to possess a corporate Website.

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Section: Business Strategy and The Use Of The Corporate Websitementioning

confidence: 99%

Section: H3: Possessing a Corporate Website Is Independent Of The Commentioning

confidence: 99%

Empirical Evidence Concerning Smes Corporate Websites: Explaining Factors, Strategies and Reporting

García-Borbolla¹,

Larran²,

Lopez³

2005

IJDAR

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“…In so doing, the Internet gives retailers a mechanism for: broadening target markets, improving customer communications, extending product lines, improving cost efficiency, enhancing customer relationships and delivering customised offers [Srinivasan et al, 2002]. By and large, consumers have responded enthusiastically to these innovations [Eng & Kim, 2006;Soopramanien & Robertson, 2007], and on-line retail sales have grown significantly over the past fifteen years, and are predicted to continue rising into the future [Ellis-Chadwick et al, 2002;Ho et al, 2007].…”

Section: Introductionmentioning

confidence: 99%

Internet retailing: the past, the present and the future

Doherty

Ellis‐Chadwick

2010

International Journal of Retail &Amp; Distribution Management

139

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Purpose -The primary aim of this paper is to critically review the literature that explicitly addresses the adoption, application and impact of Internet technologies, by retailers, for the promotion and sale of merchanidise. In particular, this study seeks to: 1) present a holistic and critical review of the early predictions, with regard to the uptake and impact of Internet retailing; 2) critically reappraise these claims in light of current trends in Internet retailing; and 3) explore where e-tailing may be heading in the coming years.Design / Methodology /Approach -The study adopts an extensive and critical review of the literature, with regard to the adoption, uptake and impact of Internet retailing, as published in the academic literature over the past twenty years.Findings -In hindsight it can be seen that many of the original predictions, made at the dawn of the Internet era, have not become a reality: retailers aren't cannibalising their own custom, virtual merchants aren't dominating the market-place, and the high-street hasn't, as yet, been put out of business. By contrast other predications have come to pass: electronic intermediaries are playing an increasingly important role, 'one-to-one' marketing has become a reality, prices are more competitive, and perhaps most importantly the consumer has become more powerful.Research limitations / implications -Providing a brief review of the past, present and future of online retailing is an extremely ambitious undertaking, especially given the vast amount of literature that has been published in this area. In attempting to provide an overall impression of the broad themes, and most important findings, to emerge from this important body of literature, it is inevitable that we will have either missed or underplayed many important pieces of work. Consequently, there is a need for follow-up studies that aim to provide deeper and richer reviews of more narrowly defined elements of this vast landscape.Originality / value -This study presents one of the first and most thorough reappraisals of the initial literature with regard to the likely development, implications and impact of Internet retailing. Moreover the paper seeks to break new ground by attempting to use the current literature to help predict future directions and trends for on-line shopping.

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“…In these cases having a known brand lowers the cost of customer acquisition for companies (Min and Wolfinbarger, 2005) and encourages loyal shoppers to make the transition online as the company does. This type of online shopping portal provides the online consumer with a range of services which are offered as a two way link passing traffic from one brand to another brand (Ellis-Chadwick et al, 2002).…”

Section: Ijrdm 347mentioning

confidence: 99%

“…Hart et al (2000) agree that retailers can add value to their existing operations by using the internet to extend their traditional product range, or by going one step further and linking with other related services, products, suppliers or retailers to provide the ultimate one-stop shop/collection point for customers. This has led to the development of sites acting as shopping centres online, which previous research has referred to as virtual malls (Hendershott et al, 2001) though the term portal is becoming more widely used (Ellis-Chadwick et al, 2002). If external network partners are relied on they tend to be specialists in web site building, maintenance and delivery (Oinas, 2002).…”

Section: Introductionmentioning

confidence: 99%

Online shopping portals: an option for traditional retailers?

Kennedy

Coughlan

2006

International Journal of Retail &Amp; Distribution Management

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Purpose -The purpose of the paper is to examine the benefits delivered to traditional retailers from using shopping portals as their entry mechanism to the online trading environment. The paper also aims to highlight the possible drawbacks inherent in such an approach. Design/methodology/approach -A case study approach was used with an online portal, combining documentary analysis and semi-structured interviews, using a team-based interviewing approach. This facilitated the development of a multi-layered picture of the organisation. Findings -Using a shopping portal delivers several benefits to traditional retailers in terms of marketing synergies, site traffic generation, access to web site management and fulfilment services, and the ability to offer customers a multi-channel retailing experience. Drawbacks may include partner interdependence and turnover, restricted organisational learning and restricted delivery capabilities. Practical implications -Highlighting the benefits and drawbacks of shopping portals generates guidelines that traditional retailers can consider to help them decide whether such portals are the right choice for their individual firm or not. Originality/value -This paper expands the literature on the phenomenon of the online portal by demonstrating its potential as a mechanism for traditional retailers to engage in electronic retailing.

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Signs of change? A longitudinal study of Internet adoption in the UK retail sector

Cited by 43 publications

References 12 publications

Empirical Evidence Concerning Smes Corporate Websites: Explaining Factors, Strategies and Reporting

Empirical Evidence Concerning Smes Corporate Websites: Explaining Factors, Strategies and Reporting

Internet retailing: the past, the present and the future

Online shopping portals: an option for traditional retailers?

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