Similarities and differences of motivations of giving time and money: Giving to individuals versus humanitarian organizations in an emerging market

Tiltay, Muhammet Ali; Torlak, Ömer

doi:10.1002/nvsm.1649

Cited by 8 publications

(7 citation statements)

References 98 publications

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…As such, findings will need to be replicated within other blood collection regimes. Furthermore, volunteering (i.e., donation of time) and donating money are also psychologically distinct donation resources (Song & Hoo Kim, 2020; Tiltay & Torlak, 2020). Therefore, we caution generalizing the findings to disclosing donations of money, which has a tangible and more easily comparable valuation (Kataria & Regner, 2015; MacDonnell & White, 2015).…”

Section: Discussionmentioning

confidence: 99%

An Identity-Based Model Explaining Online Donor Appreciation

Chell

Mortimer

Masser

et al. 2021

Australasian Marketing Journal

View full text Add to dashboard Cite

Nonprofit organization (NPO) marketers are now increasingly turning online to recognize donors, with little understanding as to how online donor appreciation influences behavior. A scenario-based research design using an online survey was administered to a random sample of voluntary blood donors ( n = 356). The findings contribute to identity theory by demonstrating that online recognition (digital badge shared to Facebook) can strengthen subjective impressions of identity-related behavior above a private thank-you email alone. Furthermore, outcomes of a positive identity appraisal (accountability and emotional value) were found to differentially drive NPO-benefiting activities (positive electronic word-of-mouth and donation intentions) depending on donation experience. The results strategically inform online donor appreciation activities to improve donor retention.

show abstract

Section: Discussionmentioning

confidence: 99%

An Identity-Based Model Explaining Online Donor Appreciation

Chell

Mortimer

Masser

et al. 2021

Australasian Marketing Journal

View full text Add to dashboard Cite

show abstract

“…Charity is often viewed as the acts of mercy to relieve suffering (Peterson et al , 2021). An individual is likely to exhibit prosocial behavior considering the situation of those in need (Tiltay and Torlak, 2020). Having the feelings of empathy plays a vital role in the performance of this altruistic behavior.…”

Section: Conceptual Frameworkmentioning

confidence: 99%

Does being religious or not matter? A qualitative investigation of community fundraising events

Kocaman

Özmen

Erdoğan

2023

JEC

View full text Add to dashboard Cite

Purpose In the extant literature, the concepts of charity and philanthropy have been differentiated based on the belief that charity stems from religious motivations and philanthropy is often secular in origin. Accordingly, this paper aims to investigate whether there is a distinction between managerial practices regarding the given concepts as emphasized in the conceptual discussions. Design/methodology/approach To see the managerial practices, the authors determined bazaars, community fundraising events organized by nonprofit organizations (NPOs), as the research field. Then, this study followed the general systematic of qualitative research. Accordingly, the authors conducted 44 interviews with experienced bazaar organizers from 10 NPOs in total. Furthermore, four days of participant observation with field notes were made in each bazaar, which lasted from 7 to 10 days. This study also used archival data as a secondary data source and then analyzed all data with a content analysis technique. Findings This study found that the field practices mainly do not support the distinction drawn over the conceptual discussions. Both concepts are nouns describing the act of giving and helping the needy. They are actively performed based on different motives (religion-based and secular). Originality/value The relevant distinction is limited to the conceptual discussions and has not been supported by the findings obtained from the field. Also, most of the studies on helping were carried out in the Western context. Studies conducted outside these cultures are quite limited. The value of the current study lies in the fact that it was conducted in a cultural context different from the Western cultures and paves the pathway for future research.

show abstract

“…J JE EL L: : M31 ABSTRAKT Słowa kluczowe: darowizny pieniężne, poświęcenie czasu, zachowanie prospołeczne, darowizny charytatywne 2019; Tiltay and Torlak, 2020), and donating to a charitable organization is different from donating to a specific person, and even different from donating to a group of individuals (Ein-Gar and Levontin, 2013).…”

Section: Introductionunclassified

“…In this paper, we focus on charitable donations in the form of donations of money and of time. There are different forms of charitable donations; donating money and donating time are two different forms (Tiltay and Torlak, 2020), whereas donating blood is a third form of donation that is sometimes analyzed along with the first two (Studte, Clement, et al 2019). Perhaps because people often think of donations of money and donations of time as the major forms of donations to charitable organizations, they are often estimated together (Bekkers, 2010;Feldman, 2010).…”

Section: Introductionmentioning

confidence: 99%

Comparing Money and Time Donation: What Do Experiments Tell Us?

2021

Marketing of Scientific and Research Organizations

View full text Add to dashboard Cite

Money donation and time donation, as charitable donations from individuals to organizations, are two forms of prosocial behavior that have been increasingly studied in recent years. Despite the vast amount of research about money and/or time donation, however, only limited work has been done on reviewing the research on these two forms of charitable donations as comparable or parallel entities. In this paper, we seek to help fill this gap by reviewing the existing research. We applied the backwards and forwards snowballing technique to arrive at a review sample of 39 experimental papers published in 2000–2020 that have compared money and time donation, or at least analyzed them as two parallel entities. We examine the issues that are predominantly considered in these experimental papers and summarize the general directions of their findings. We also point out certain gaps in the existing literature and posit some potentially fruitful directions for future experimental research regarding money and time donation.

show abstract

Similarities and differences of motivations of giving time and money: Giving to individuals versus humanitarian organizations in an emerging market

Cited by 8 publications

References 98 publications

An Identity-Based Model Explaining Online Donor Appreciation

An Identity-Based Model Explaining Online Donor Appreciation

Does being religious or not matter? A qualitative investigation of community fundraising events

Comparing Money and Time Donation: What Do Experiments Tell Us?

Contact Info

Product

Resources

About