“…Most brainstorming research has focused on social factors in the productivity gap between interactive and nominal groups (see Paulus, Dugosh, Dzindolet, Putman, & Coskun, 2002). However, researchers have recently begun to investigate cognitive factors as well, in particular the extent to which idea exchange influences idea generation (Dugosh, Paulus, Roland, & Yang, 2000;Nijstad, Diehl, & Stroebe, 2003).…”