2018 3rd Technology Innovation Management and Engineering Science International Conference (TIMES-iCON) 2018
DOI: 10.1109/times-icon.2018.8621834
|View full text |Cite
|
Sign up to set email alerts
|

Social CRM Analytics Model on Malaysian Institutes of Higher Learning (IHLs)

Help me understand this report

Search citation statements

Order By: Relevance

Paper Sections

Select...
1
1

Citation Types

0
1
0

Year Published

2019
2019
2023
2023

Publication Types

Select...
4

Relationship

0
4

Authors

Journals

citations
Cited by 4 publications
(2 citation statements)
references
References 22 publications
0
1
0
Order By: Relevance
“…The analytical model on social CRM undertaken by the Malaysian Institute of Higher Education is how to show the problems that need to be resolved and the actions that must be taken immediately in determining customer satisfaction, loyalty and good reputation. with customers more actively so they can maintain what is expected by the Malaysian Higher Education Institute (Hamid et al, 2018)A broad classification of services using CRM can help in the development of a literature related to the topic and can also be used as a reference, evaluation, and problem solving that has to do with Social CRM. And this social CRM also has an impact on the industry in industrial integration and also information in the field of education which results in a form of service that is in line with the wishes of the customer (Barata, Viana, Reinhold, Lobato, & Alt, 2018).The characters and conditions in the device have great value in getting the desired results.…”
Section: Methodsmentioning
confidence: 99%
“…The analytical model on social CRM undertaken by the Malaysian Institute of Higher Education is how to show the problems that need to be resolved and the actions that must be taken immediately in determining customer satisfaction, loyalty and good reputation. with customers more actively so they can maintain what is expected by the Malaysian Higher Education Institute (Hamid et al, 2018)A broad classification of services using CRM can help in the development of a literature related to the topic and can also be used as a reference, evaluation, and problem solving that has to do with Social CRM. And this social CRM also has an impact on the industry in industrial integration and also information in the field of education which results in a form of service that is in line with the wishes of the customer (Barata, Viana, Reinhold, Lobato, & Alt, 2018).The characters and conditions in the device have great value in getting the desired results.…”
Section: Methodsmentioning
confidence: 99%
“…The potential of every human resource in an organization must be utilized as well as possible to be able to provide optimal work results. Potential, according to Hamid et al, (2019), is ability, ability, strength, or power that has the possibility to be further developed into a larger form. The achievement of the goals set by an organization does not only depend on modern equipment, complete facilities, and infrastructure, but also depends on the people who carry out the work.…”
Section: Introductionmentioning
confidence: 99%