Social exchange in online social networks. The reciprocity phenomenon on Facebook

Surma, Jerzy

doi:10.1016/j.comcom.2015.06.017

Cited by 82 publications

(65 citation statements)

References 38 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Moreover, reciprocating a 'like' from a friend predicts getting another 'like' from this person. Thereby, reciprocal messaging emerges as an efficient way to engage in mutually beneficial social exchange on an SNS (Surma, 2016). Especially adolescents may strive towards these experiences, considering the heightened role of social acceptance and social status during teenage years (Sullivan, 1953;Lenhart & Page, 2015).…”

Section: Hypotheses Development: the Role Of Targeted Activities On Snssmentioning

confidence: 99%

Understanding the role of social networking sites in the subjective well-being of users: a diary study

Wenninger

Krasnova

Buxmann

2018

European Journal of Information Systems

View full text Add to dashboard Cite

Given the rising popularity of social networking sites (SNSs), the influence of these platforms on the subjective well-being (SWB) of their users is an emerging topic in Information Systems research. Building on the norm of reciprocity and the social functional approach to positive emotions, we posit that targeted reciprocity-evoking forms of SNS activities are best suited to promote users' positive emotions. The favorable potential of these activities is likely to be particularly pronounced among adolescents who pay special attention to social acceptance, which can be channeled with the help of reciprocal communication. Therefore, we conducted a quantitative 7-day diary study of 162 adolescent Facebook users attending German schools, looking at the impact of their daily SNS activities on their SWB. Based on a linear mixed model analysis, our results confirm a positive link between targeted reciprocity-evoking activitiessuch as chatting, giving and receiving feedbackand adolescents' positive emotions. Our findings provide a reassuring perspective on the implications of the sociotechnical design of SNS communication channels. Specifically, by encouraging targeted activities, providers, users, and other stakeholders can ensure the beneficial impact of this technology on users' SWB.

show abstract

Section: Hypotheses Development: the Role Of Targeted Activities On Snssmentioning

confidence: 99%

Understanding the role of social networking sites in the subjective well-being of users: a diary study

Wenninger

Krasnova

Buxmann

2018

European Journal of Information Systems

View full text Add to dashboard Cite

show abstract

“…The empirical study by Argote and Fahrenkopf (2016) illustrates that inter-company networks are a key part of this relationship and play a critical role in enhancing knowledge transference among actors. Furthermore, Ostrom and Ahn (2003) posit that inter-company networks are crucial conditions for reciprocity, and Kachra 2002and Surma (2016) highlight the importance of inter-company networks in creating reciprocity. Coleman (1988) argues that inter-company networks provide open access to other people, and this could enable the structural dimension which is highly affected by developing access to other actors.…”

Section: Discussionmentioning

confidence: 99%

What Can Executives Take From Social Capital Theory?

Sayyadi¹

2019

MBR

View full text Add to dashboard Cite

The purpose of this article is to synthesize the current literature on social capital theory in the field of management. The contribution to the management literature lies in presenting a theoretical framework that incorporates the organizational factors that may impact the three dimensions of social capital. The literature, to date, has failed to provide a comprehensive framework which incorporates all of the contextual factors that may simultaneously impact social capital. The absence of this systematic approach inhibits the development of social capital as a vital driver of business success. Exploring these organizational factors and how they may impact offers practical implications for executives and top managers to improve outcomes at the organizational level and meet their business objectives. This article also contributes to practice by identifying the ways in which to build social capital in companies. In doing this, I use Nahapiet and Goshal’s (1998) application of social capital theory as my basis for grounding this study and adding to the research.

show abstract

“…Interactivity through positive feedback such as "favorites" or "likes" on social media are common, especially among young people, according to a study comparing behavior of teens and adults on Instagram [25]. These acts of positive validation beget more reciprocal acts on a social network site, as Surma [59] found in an analysis of nearly 400 undergraduates' Facebook data in Poland. People may even adjust their social media behavior because they expect feedback [19].…”

Section: Interactivity and A Sense Of Communitymentioning

confidence: 99%

Social Watching a Civic Broadcast

Maruyama

Robertson

Douglas

et al. 2017

Proceedings of the 2017 ACM Conference on Computer Supported Cooperative Work and Social Computing

View full text Add to dashboard Cite

People increasingly turn to social media to augment their broadcast viewing experience with a parallel stream of information and opinion. Known as "social watching," the practice of integrating broadcast media and social media has become routine for many citizens tracking live events and breaking news. In a controlled laboratory study, we examined how interactivity and exposure to social media opinions influence a sense of community, attitudes and discussion elaboration. The results suggest that receiving positive feedback to social media posts instills a psychological sense of community in the poster, and this feeling of connectedness is related to greater elaboration of the civic social media discussion. Secondly, the study found support for conformity effects. The third contribution of this work is a better understanding of how the valence of others' social media posts and the user's posting activity influences cognitive elaboration of social media discussions during social watching in civic contexts.

show abstract

Social exchange in online social networks. The reciprocity phenomenon on Facebook

Cited by 82 publications

References 38 publications

Understanding the role of social networking sites in the subjective well-being of users: a diary study

Understanding the role of social networking sites in the subjective well-being of users: a diary study

What Can Executives Take From Social Capital Theory?

Social Watching a Civic Broadcast

Contact Info

Product

Resources

About