Social Innovation in Brazil Through Design Strategy

Cipolla, Carla; Moura, Heloisa

doi:10.1111/j.1948-7177.2011.00020.x

Cited by 29 publications

(24 citation statements)

References 3 publications

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…Social innovation involves "new ideas (products, services and models) that simultaneously meet social needs and create new social relationships or collaborations" (Murray et al, 2010, p. 3). Design for social innovation creates innovations that improve life in society and introduce more sustainable solutions and business models (Cipolla and Moura, 2011). One example is the DESIS (for Design for Social Innovation and Sustainability) Network (http://www.desis-network.org), which has applied its design for social innovation approach to BoP contexts.…”

Section: Service Design Researchmentioning

confidence: 99%

Billions of impoverished people deserve to be better served

Fisk

Anderson

Bowen

et al. 2016

Journal of Service Management

View full text Add to dashboard Cite

Purpose – The purpose of this paper is to create a movement within the service research community that aspires to help the billions of impoverished people across the world achieve better service from each other, from their communities, from corporations, from their governments, and from nongovernmental organizations. The authors believe every human being is worthy of being served properly. To achieve this purpose, understanding and learning from this huge low-income segment of society known as the base of the pyramid (BoP) is essential. There are myths about the BoP that need to be dispelled and there is a fundamental lack of service research on this important problem. Design/methodology/approach – The existence of an extensive BoP literature combined with service research priorities has called attention to drafting research agendas. Human service systems are explored historically and systems theory provides a perspective for understanding and reducing poverty. Transformative service research, service design research, and community action research are presented to illustrate three research approaches that can contribute to understanding and then better serving the needs of the neglected billions of humanity. Findings – First, the authors present a practical and meaningful call to action by making the case for the service research community to contribute to poverty alleviation with the creation of fresh ideas and research agendas. Second, the authors describe the ample opportunity for conducting service research in and with the BoP and thereby expanding service knowledge about the BoP. Third, the authors suggest a number of approaches for service researchers to join this new movement and help improve the well-being of billions of impoverished people. Social implications – Most existing service research comes from highly developed Anglo-Saxon countries and concerns the service problems of customers in affluent societies. Therefore, there is a fundamental lack of service research at the BoP. The social implications are truly global. Poverty is a global service system problem that can be reduced. Effective poverty alleviation solutions in one part of the world can be adapted to other parts of the world. Originality/value – This paper is a new and very original call to action to the service research community. First, with the exception of a few previous manuscripts calling for research on the BoP, this is the first time a collaborative effort has been made to start systematically changing this knowledge gap. Second, the service research community has never worked on a project of this magnitude. The authors hope to offer a role model to other academic communities as to how to marshal their resources to have a collective, positive impact on the well-being of the world’s impoverished.

show abstract

Section: Service Design Researchmentioning

confidence: 99%

Billions of impoverished people deserve to be better served

Fisk

Anderson

Bowen

et al. 2016

Journal of Service Management

View full text Add to dashboard Cite

show abstract

“…The methodology of this article is based on a literature review of the terms: Design for social innovation (Cipolla and Moura, 2012;Seravalli, 2013;Manzini, 2014) and strategy (Mintzberg, 1987;Mozota, 2003;Best, 2006). Besides, a case study (Gil, 1989) of the Alto Vale Project is developed.…”

Section: Methodsmentioning

confidence: 99%

“…In this way, social innovations can be understood as processes of change that were motivated by novel strategies to combine actors and elements from their contexts, in order to satisfy their unmet social needs (Mulgan, 2007;Manzini, 2014). Some of the designers who have worked under this perspective are Cipolla and Moura (2012), Seravalli (2013) and Manzini (2014).…”

Section: Design For Social Innovationmentioning

confidence: 99%

Estratégias em Design para inovação social dentro do Projeto Alto Vale

Joly¹,

Straioto²,

Figueiredo³

2014

SDRJ

View full text Add to dashboard Cite

The article presents strategies of Design for social innovation used by the Center of Systemic Approach to Design (NAS DE-SIGN), from the Federal University of Santa Catarina (UFSC), within the Alto Vale Project. Such project, developed with communities in the region of Alto Vale do Itajaí, Santa Catarina, Brazil, involves partners from the civil, private and public sectors, in order to stimulate the development of associations (informal and formal) and micro-enterprises to promote income generation, in parallel to the encouragement of the local cultural identity. For that, the article develops a literature review of concepts such as Design for social innovation and strategy, as well as a case study of the Alto Vale Project. As a result, a framework with a set of activities developed by the group is presented, analyzed in terms of strategic, tactical and operational actions. Finally, the article aims at contributing to the systemic approach of designers in projects for social innovation within communities.Keywords: Design for social innovation, Design strategies, Systemic Design, Design Management. Strategies in Design for social innovation within Alto Vale Project ResumoEste artigo visa apresentar estratégias de Design para inovação social utilizadas pelo Núcleo de Abordagem Sistêmica de Design (NAS DESIGN), da Universidade Federal de Santa Catarina, dentro do Projeto Alto Vale. Tal projeto, desenvolvido junto a comunidades da região do Alto Vale do Itajaí, Santa Catarina, Brasil, envolve parceiros dos setores civil, privado e público, a fi m de estimular o desenvolvimento de associações (informais e formais) e microempresas para promover a geração de renda, em paralelo à valorização da identidade cultural local. Para tanto, o artigo desenvolve uma revisão bibliográfi ca de conceitos como Design para inovação social e estratégia, assim como um estudo de caso do Projeto Alto Vale. Como resultado, é apresentado um framework com um conjunto de atividades realizadas pelo grupo, analisadas em termos estratégicos, táticos e operacionais. Por fi m, o artigo visa contribuir para uma abordagem sistêmica de designers em projetos para inovação social dentro de comunidades. Palavras-chave:Design para inovação social, estratégias de Design, Design sistêmico, Gestão de Design.

show abstract

“…Em outras palavras, " […] o design passa seu foco de atenção do produto ao sistema no qual ele está inserido" (Prestes e Figueiredo, 2011, p. 40) e, dessa forma, conforme Dziobczenski et al (2011), esse foco nas pessoas leva, naturalmente, a uma inovação social. De acordo com a perspectiva apresentada pelos autores, o design para a inovação social não é apenas possível, mas necessário, e dessa premissa surge, em um contexto mais amplo de pesquisa, a reflexão de como uma abordagem de gestão de design pode contribuir para a promoção da inovação social.…”

Section: Introductionunclassified

Gestão de design e inovação social: uma revisão estruturada de literatura

Aros¹,

Figueiredo²,

Merino³

2014

SDRJ

View full text Add to dashboard Cite

ResumoO contexto da inovação social para o design pode ser visto como uma oportunidade e, ao mesmo tempo, uma necessidade compartilhada com os demais atores sociais. Nesse cenário, o presente artigo objetiva expor as informações obtidas em uma revisão de literatura estruturada, realizada mediante a téc-nica de revisão bibliométrica, sobre os termos gestão de design e inovação social, buscando responder à questão de pesquisa se existem estudos anteriores relacionando gestão de design à inovação social. Para tanto, a pesquisa procedeu com a coleta de dados em artigos científi cos indexados a periódicos nacionais e internacionais com acesso por bases de dados disponí-veis no portal CAPES. Através do tratamento dos dados pelo software Endnote, chegou-se à amostra fi nal de 20 artigos em acordo com o tema de pesquisa, onde foi feita uma revisão bibliométrica para a obtenção de dados quantitativos. Em busca de um refl exo qualitativo, são expostas as palavras-chave que constam nos artigos selecionados indicando áreas relacionadas ao objeto de pesquisa e que servirão como diretrizes para estudos futuros. No mesmo sentido, busca-se evidenciar as defi nições e as características dos termos gestão de design e inovação social presentes nos textos e, dessa forma, promover uma discussão acerca do assunto tratado, bem como colaborar com a formação de um referencial teórico.Palavras-chave: gestão de design, inovação social, design para inovação social, revisão de literatura, análise bibliométrica. AbstractThe context of social innovation in design can be understood, at the same time, as an opportunity and a need shared among the multiple social actors. In this scenario, this article aims at presenting the information obtained through structured literature revision, using the bibliometric revision technique on the terms design management and social innovation, seeking to answer the research question, which is if there is previous studies relating design management to social innovation. For that, the research proceeded with the data collection ranging from indexed scientifi c articles to national and international journals, accessing databases available at CAPES website. After processing the data using the Endnote software, we reached a total of 20 articles complied with the research theme where a bibliometric revision was applied in order to obtain quantitative data. For a qualitative refl ex, the keywords are exposed from the selected articles indicating areas related to the research object, which will serve as a guideline for future studies. In the same sense, we try to put into evidence the defi nitions and characteristics of the terms design management and social innovation present in the texts and to promote a debate over the subject as well as to collaborate to the formation of a theoretical framework.

show abstract

Social Innovation in Brazil Through Design Strategy

Cited by 29 publications

References 3 publications

Billions of impoverished people deserve to be better served

Billions of impoverished people deserve to be better served

Estratégias em Design para inovação social dentro do Projeto Alto Vale

Gestão de design e inovação social: uma revisão estruturada de literatura

Contact Info

Product

Resources

About