“…Novel methods are being applied in areas such as homeland security, 1 crime prevention, 2 infrastructure management, cybersecurity, 3 intelligent transportation, healthcare and bioinformatics, 4,5 text mining, 6,7 fraud detection, 8 social media, 9 and decision support for complex tasks such as mergers and acquisitions. 10 In organizational settings, predictive analytics has gained widespread adoption over the past 10 years as fi rms look to "compete on analytics.…”