Stakeholder Expectation of Corporate Social Responsibility Practices: A Study on Local and Multinational Corporations in Kazakhstan

Abstract

Assuming differences among the stakeholders, the study investigated stakeholders' expectations of different aspects of corporate social responsibility (CSR) practices in Kazakhstan. As a transition economy, both internal stakeholders and the government still place more emphasis on economic and legal responsibilities for the sustainability of business organizations. On the other hand, civil society members and non‐governmental organizations (NGOs) argue that business organizations need to focus more on ethical and discretionary responsibilities in Kazakhstan. The findings of the study will help both local business organizations and multinational corporations (MNCs) to understand stakeholders' expectations and to modify CSR activities in the right direction in the context of emerging economies. The policy implications of the study are also discussed. Copyright © 2012 John Wiley & Sons, Ltd and ERP Environment

Corporate Social Responsibility (CSR) Practices and Stakeholders Expectations: The Nigerian Perspectives

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“…However, a firm has social responsibilities, as its strategic decisions often affect wide range of stakeholders. CSR practices have become a component of business organisation that enhance competitive advantage and long-term sustainability (Porter & Kramer, 2006;Halme & Laurila, 2009;Brik et al, 2010;Carroll & Shabana, 2010;Rodriguez-Melo & Mansouri, 2011;Kemper et al, 2013;Monowar & Humphrey, 2013). The study uses Carroll's (1991) CSR model as the main theoretical framework for examining firms CSR practices and stakeholders' expectations in Nigeria.…”

Corporate Social Responsibility: Adoption of Green Marketing by Hotel Industry

“…At the same time, they provide jobs to the society and produce goods and services and selling them for profit (Visser, 2008). It also serves as a competitive advantage (Mahmood & Humphrey, 2013) as they find efficient ways to operate the business and innovate their offerings to increase the business's revenue (Alniacik, Alniacik & Gene, 2011;Carroll, 1991). The utilitarian theories have also defined the organisations as a part of the economic system while their main focus is generally on profit maximization (Secchi, 2007).…”

“…Hiseh (2009) and Tsoi (2010) have also stated that as businesses are making profits from the public, they need to act ethically and comprehend the welfare of the society. Thus, this becomes a competitive advantage (Mahmood & Humphrey, 2013) for them to further progress by creating a positive image among the society and gain more profit (Bondy, Moon & Matten, 2012). …”

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