“…The context of research has been widened into other types of settings such as laboratory (Knez & Kers, 2000;Lin 2009;Hui & Bateson, 2013;Sharma & Stafford 2000;Machleit et al, 2000;Zemke & Shoemaker, 2007;Igor 1995;Stone & English, 1998), restaurants (Ariffin et al, 2012;Kim & Moon, 2009;Guéguen & Petr, 2006;Liu & Jang, 2009;Heung & Gu, 2012;North & Hargreaves, 1996), shopping malls (Babin et al, 2003;Massicotte et al 2011;Michon et al, 2005;Morin et al, 2007;Dube & Morin, 2001;Chebat & Michon, 2003;Mohan et al, 2012;Singh & Prashar, 2013) and store (Spies et al, 1997;Yoo et al, 1994 Morrison et al, 2011). Findings showed that the elements of atmospheric studies have been manipulated by other field of research to be discussed in wider perspectives.…”