Strategi Pemasaran Sayuran Hidroponik Shanti Bhuana

Indana, Falentia Tia; Beni, Sabinus

doi:10.46229/b.e.e..v3i2.316

Cited by 5 publications

(4 citation statements)

References 4 publications

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…Internet adalah kumpulan dari jaringan komputer dengan beberapa tipe, yang saling berkaitan dan berhubungan dalam mengoperasikan fungsinya, untuk pengguna internet dapat saling berhubungan dalam berkomunikasi menggunakan layanan teknologi informasi yaitu media sosial berupa WhatsApp, Facebook, Instagram, LINE (Sari, 2021). Selain digunakan untuk bekomunikasi para pengguna media sosial juga menggunakan sebagai ladang usaha, yaitu bisnis online sebagai tempat jual beli secara online (Indana & Beni, 2021).…”

Section: Pendahuluanunclassified

Online shop sebagai sarana berbelanja masyarakat masa kini

Clara,

Beni

2023

J. Ilm. Ekon. Glob. Masa Kini

View full text Add to dashboard Cite

Online shop is an online shopping system where transactions that occur between sellers and buyers are entirely carried out online, this certainly gives a change to the shopping system in the era of technology, technological developments provide benefits to humans with innovations that occur, online shops emerge which become business fields and make it easier for the community when shopping for necessities. Currently, people are more dominant in shopping online becauseit is easier and more practical without consuming time, even the products needed are almost all available with various variations in each product or service. The online shop is currently growing because it has become a new shopping place besides a shopping center, apart from that the online shop is also the most visited site every day, even in a matter of seconds dozens of people can open an existing online shop line, operational time makes people happy to see products sold by online sellers, this has become one of the considerations for consumers to switch to shopping besides the availability of varied products and almost all of them are available which creates satisfaction for consumers and this is done almost every time making great interest in shopping online of course this becomes opportunities for online businesses, and become a business field and have reciprocity between sellers and buyers who both provide benefits for every need. The research objective of this research is to see how online shops can become shopping centers that are currently in demand by the community. This study uses a qualitative descriptive method to see why online shops are a means of shopping for today's society. Data was collected using the results of interviews with several people who are willing and are one of the people who like to shop online.Keywords: Online shop, Technology, Trend

show abstract

Section: Pendahuluanunclassified

Online shop sebagai sarana berbelanja masyarakat masa kini

Clara,

Beni

2023

J. Ilm. Ekon. Glob. Masa Kini

View full text Add to dashboard Cite

show abstract

“…Budidaya hidroponik merupakan metode budidaya tanpa menggunakan media tanah, tetapi memanfaatkan air/larutan mineral bernutrisi yang diperlukan oleh tanaman dan bahan lainnya sebagai pengganti media tanah yang mengandung unsur hara seperti sabut kelapa, serat mineral. Dalam pengabdian ini digunakan media Rockwoll yang mempunyai kelebihan dibandingkan media lainnya karena mempunyai perbandingan komposisi air dan udara yang ideal (Falentia Tia Indana & Beni, 2021) teori yang dipakai pada penelitian ini. Pada bagian ini disarankan memuat banyak pendapat ahli dan berbagai referensi untuk memperkuat penelitian ini.…”

Section: Landasan Teori Usaha Kecil Menengahunclassified

Penerapan Digital Marketing Sebagai Media Penjualan Agribisnis Dengan Teknik Hidroponik Desa Karang Rahayu Kab Bekasi

Rezeki

Badrianto

2022

Joong-Ki

View full text Add to dashboard Cite

Digital marketing is very helpful for business people in interacting with consumers directly to producers, to meet the company's operational needs, the ease obtained from digital marketing is expected to develop the agribusiness industry located in Karang Rahayu Village of South Cikarang District of Bekasi Regency. Limited land in the middle of the city becomes a obstaclesto develop hydroponic cultivation. The lack of understanding of the people of Karang Rahayu Village regarding the opportunities of the agribusiness industry and hydroponic cultivation is the main problem that must be resolved immediately. The lack of ability to market will also have an impact on business prospects so that it is necessary to conduct Training on the Application of Digital Marketing as a Medium of Agribusiness Sales with Hydroponic Techniques in Karang Rahayu Village, Bekasi Regency. In community service in Karang Rahayu Village, South Cikarang Subdistrict, there are 4 methods used including observation methods, interview methods and training methods. The results achieved by Training in The Implementation of Digital Marketing as a Medium of Agribusiness Sales with Hydroponic Techniques in Karang Rahayu Village of Bekasi Regency from PKK Mothers earn additional income thanks to hydroponic cultivation and reach broad segmentation to exit the island by utilizing digital marketing.

show abstract

“…Quality of service is the consumer evaluates the quality of service obtained starting from the process and results of the delivery provided whether it is in accordance with consumer expectations, in determining the service obtained has been fulfilled properly it will be returned to the consumer because consumer views will vary in accordance with the wishes and expectations of consumers (Indana & Beni, 2021)…”

Section: Service Qualitymentioning

confidence: 99%

DIGITAL MARKETING TRAINING: Strategies to Increase Sales in Indonesian Market Place

Elizabet

2022

PKMB

View full text Add to dashboard Cite

The presence of the digital market provides fresh air for small and medium businesses. The reason is, if they are able to take advantage of this, they can reach many consumers throughout Indonesia. However, it takes knowledge and skills in digital marketing, namely the ability to open an online store, create advertisements, promotions, and use social media. Based on this phenomenon, this service activity is carried out to be able to provide briefing to small and medium business actors on how to make sales online with relevant strategies. The activity method consists of two things, the first is theoretical (lectures) and the second is in the form of training. This activity is carried out on micro-enterprises in the South Tangerang city area under the guidance of the Cooperatives Service. The results of the activity are technical explanations and also practices about creating online stores, searching for products from international market places, placing paid advertisements on social media and digital markets, creating organic promotional content on social media, and creating unique keywords as store search engines. The existence of this activity provides information that the market is very wide and can be reached through digital articles, and all that is needed is knowledge about digital marketing.

show abstract

Strategi Pemasaran Sayuran Hidroponik Shanti Bhuana

Cited by 5 publications

References 4 publications

Online shop sebagai sarana berbelanja masyarakat masa kini

Online shop sebagai sarana berbelanja masyarakat masa kini

Penerapan Digital Marketing Sebagai Media Penjualan Agribisnis Dengan Teknik Hidroponik Desa Karang Rahayu Kab Bekasi

DIGITAL MARKETING TRAINING: Strategies to Increase Sales in Indonesian Market Place

Contact Info

Product

Resources

About