Strategi Pemulihan Dampak Wabah Covid Pada Sektor Pariwisata Di Daerah Istimewa Yogyakarta

Abstract

The shocks caused by the Covid-19 pandemic had a major impact on the tourism sector and the economy. Yogyakarta is one of the main destinations for domestic and international tourism in Indonesia. Unfortunately, the tourism sector in Yogyakarta is also affected by the COVID-19 pandemic. This study aims to analyze the impact of the Covid-19 pandemic on the tourism sector and recovery strategies during and after the Covid-19 pandemic in the Special Region of Yogyakarta. This research was compiled using a descriptive qualitative methodology, data collection was carried out by studying literature and interviews with resource persons. The results showed that the growth of tourists during the pandemic period was negative, as well as the growth rate of hotel occupancy was also negative. The tourism industry perpetrators suffered huge losses and many workers were sent home without being paid until they were terminated. The recovery of the tourism sector requires a long stageand will be carried out in stages. The first phase has been started in june 2020 and is expected to move towards a new normal in 2022. Several action plans are drawn up for the recovery process. The action plan includes developing health protocols, creating digital tourism, a tourism information system, and SMART Tourism. Local governments and tourism industry players in DIY need to build SMART Tourism for sustainable tourism after the Covid-19 pandemic.SMART Tourism is an innovation in the tourism sector by utilizing information technology in integrating tourism activities.

Tourism Recovery Strategy After Covid-19 Pandemic

“…The results also found strategies to face the new normal era that can be applied in the post-pandemic tourism sector. This finding is different from the previous findings put forward by (Kusuma, 2021) who found that the recovery of the tourism sector in DIY could not be done quickly. Several stages must be passed.…”

“…The descriptive research model is used to describe various aspects of the phenomenon. This model was previously developed by (Kusuma, 2021) and this model was modified by adding a different content analysis with previous research which only used document studies. The focus of the research provides an overview of the creative economy recovery strategy and the tourism sector in the city of Padang after the Covid-19 pandemic.…”

Kepariwisataan di masa krisis: kunjungan wisata pada masa pandemi covid-19 di pantai Pangandaran, Indonesia

“…atau diberikan pelonggaran regulasi berhubung perayaan pergantian tahun. Penelitian yang dilakukan oleh (Kusuma et al, 2021) menemukan bahwa pemerintah daerah dan pelaku usaha perlu membangun SMART tourism pasca pandemi Covid-19 melalui pemanfaatan teknologi informasi dalam mengintegrasikan kegiatan pariwisata. Aktivitas wisata yang melibatkan masyarakat lokal perlu di kontrol melalui pengawasan yang ketat, dan mobilisasi warga lokal pada kawasan wisata lokal perlu diperjelas.…”

Development of Jogja Tourism App using GPS-Based Tracking Augmented Reality

“…However, the opening of the tourism sector will continue to be limited until the pandemic can be controlled [3]. Until the pandemic has not ended, community activities will continue to be limited, and interactions will also be reduced, especially for visitors from outside the area.…”