Strategi Pengembangan Usaha Padi Organik (Studi Kasus : Gapoktan Sumber Makmur, Kabupaten Oku Timur Sumatera Selatan)

Abstract

Organic rice has a good opportunity to be developed because consumers will get health benefits, while producers get better profits because of the higher selling price. The purpose of this research was to develop a development strategy in the organic rice business at Sumber Makmur Gapoktan which is the center for organic rice production in South Sumatra. This study identified internal and external factors, formulated alternative strategies using SWOT, then continued with hierarchical arrangement using AHP. The results of the internal and external analysis showed that gapoktan has nine strengths, five weaknesses, five opportunities and five threats. Products that have been organic certified become the most important subfactor of strength; land area is decreasing as the most important subfactor of weakness; wide open market as the most important subfactor of opportunity; while the presence of pest attacks (wereng) as the most important subfactor of threat. The priority strategy that can be implemented in the development of an organic rice business is based on the results of AHP analysis, namely collaborating with other institutions to expand marketing network.

Pengembangan Pertanian Padi Organik Berbasis Development Strategy Sebagai Upaya Penguatan Pertanian Berkelanjutan Di Kabupaten Kolaka

“…Dampak pertanian non organik menyebabkan kesuburan tanah berkurang, kerusakan lingkungan akibat pemakaian pupuk dan pestisida kimia tidak terkendali. Selain itu, sistem pertanian yang berbasis bahan high input energy (pupuk Hasbiadi dan Masitah kimia dan pestisida) dapat merusak sifat-sifat tanah dan menurunkan produktivitas tanah (Ali, et al 2021;Rohman, 2017;Tyas, et al, 2022).…”

“…Rekomendasi kemitraan yakni Dinas Pertanian, Perusahaan-perusahaan tambanga melalui Program CSR yang ada di Kabupaten Kolaka. Untuk mempertegas skema kemitraan dan kerjasama, Tyas, et al (2022) menjelaskan bahwa Menjalin kerjasama dengan pihak dinas pertanian atau pemerintah setempat, distributor, perusahaan dan konsumen yang sudah menjadi pelanggan gapoktan sangat penting untuk dilakukan. Kerjasama yang dilakukan sebaiknya didukung dengan dibuat MoU untuk menghindari adanya pelanggaran perjanjian.…”

Benchmarking Method to Increase Application of Organic Rice Cultivation Technology

“…In addition, the use of renewable agricultural resources can also encourage the occurrence of biological recycling processes naturally without causing environmental pollution in agricultural management. Thereare three important aspects that cannot be separated from organic farming as sustainable agriculture, namely agriculture functions as environmental conservation, economic benefits and is also beneficial to the social sphere of farming families and their communities [4] .…”