Knowledge format is a construct for information storing, accumulating, transmitting. Text and discourse are studied as main knowledge formats. Previous studies have found the literary text is defined as a product of writer’s speech-thinking activity. Discourse is interpreted as a text immersed in a communicative situation. The construction specific features of text and discourse are revealed through their modeling as an objective way of knowledge formats architectonics visualising. Literary text is considered in the form of conceptual domain as a set of literary concepts wich are correlated with writer’s text world. There are two types of writer’s text world models such as monomodel and polymodel. It is proved that monomodel text world is the plot-thematic unity of all literary conceptual domain which the writer creates. The polymodel text world consists of the plot-thematic correlation of literary dominant concepts formed according to different themes. Both monomodel and polymodel text worlds are the base for literary discourse forming. Monomodel text world is the base for monomodel literary discourse. Polymodel text world is the base for polymodel one’s. The research of text and discourse models of knowledge formats is the optimal interpretative way to discover the patterns of knowledge existence.