We applied the two-color resonant two-photon ionization and mass-analyzed threshold ionization techniques to record the vibronic and cation spectra of 2,4-difluorophenol. As supported by our theoretical calculations, only the cis form of 2,4-difluorophenol involves in the two-photon photoexcitation and pulsed field ionization processes. The band origin of the S 1 ← S 0 electronic transition of cis-2,4-difluorophenol appears at 35 647 ± 2 cm −1 and the adiabatic ionization energy is determined to be 70 030 ± 5 cm −1 , respectively. Most of the observed active vibrations in the electronically excited S 1 and cationic ground D 0 states mainly involve in-plane ring deformation vibrations. Comparing these data of cis-2,4-difluorophenol with those of phenol, cis-2-fluorophenol, and 4-fluorophenol, we found that there is an additivity rule associated with the energy shift resulting from the additional fluorine substitution.