Academic dishonesty has so far been understood using theoretical frameworks derived from criminology literature. These frameworks contribute pieces of the puzzle and even enjoy some empirical support, but conceptualizing students as delinquents is problematic and ultimately ineffective. This chapter reviews the current frameworks, including their theoretical underpinnings, empirical support, and strategies they suggest, and goes on to analyze their limitations and suggest alternative frameworks.Since the landmark study of Bowers (1964), where 75 percent of five thousand students at ninety-nine colleges and universities admitted to cheating at least once, the figures have not changed much. More recent estimates range from 70 percent to 80 percent, with a peak of 95 percent of students admitting to cheating (Brown & Emmett, 2001;McCabe & Trevino, 1993; Stem & Havlicek, 1986;Whitley, 1998). Faculty, educational developers, student affairs professionals, and higher education researchers have all devoted effort, resources, and programs to reduce cheating, but given these figures, the return on investment of such initiatives is disheartening.This chapter explores possible reasons for this disconnect. To understand the limitations of current approaches, it is helpful for faculty developers to understand the theoretical frameworks that have been used to explain academic dishonesty and their origination. This chapter is divided into three sections. The first section reviews the theoretical frameworks scholars currently use to conceptualize academic integrity and the research supporting them, as well as their fundamental limitations. The second section proposes alternative ways to think about cheating, and the last section addresses the implications for educational development.