2021
DOI: 10.18517/ijaseit.11.1.14078
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Study on Automobile Culture of Developed and Emerging Countries in Asia Using Text Mining Analysis on Social Media

Abstract: To be successful in the automobile export business, it is essential to accurately identify consumer preferences in developed and emerging countries. In this study, big data were collected and compared using NodeXL to verify differences in automotive preferences caused by differences in living standards, regional characteristics and culture, and related regulations and policies between developed and emerging countries in Asia. The data to be analyzed were collected from Twitter big data on major Asian and emerg… Show more

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Cited by 6 publications
(3 citation statements)
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“…A cluster is defined by the position of the center in the n-dimensional space of the Attributes of the ExampleSet [21][22][23][24][25]. Some researchers use process clustering in their research to obtain valid results [26][27][28][29][30]. The similarity between Examples is based on a distance measure between them.…”
Section: Clustering Processmentioning
confidence: 99%
“…A cluster is defined by the position of the center in the n-dimensional space of the Attributes of the ExampleSet [21][22][23][24][25]. Some researchers use process clustering in their research to obtain valid results [26][27][28][29][30]. The similarity between Examples is based on a distance measure between them.…”
Section: Clustering Processmentioning
confidence: 99%
“…Enterprises can successfully carry out brand extension, with the help of successful or famous brand, expand the product portfolio or extended product line, use the existing well-known brand, use its certain popularity and reputation, introduce new products, so as to avoid or reduce the risk and cost of new products into the market. [11][12][13][14]…”
Section: The Significance Of Automobile Product Culture Brand To Auto...mentioning
confidence: 99%
“…Communication through social media is not a new thing actually as state that social media communication dominates the contemporary society [17]. People needs social media to keep in touch one another [18]. The statement before reinforces another statement from [19].…”
Section: The Use Of Google Classroom and Whatsapp For Online Learningmentioning
confidence: 99%