This paper is an introduction to The 3rd Workshop on Computational Creativity in Language Generation (CC-NLG 2018), collocated with The 11th International Conference on Natural Language Generation (INLG 2018). The workshop acts as an overview of projects from the Computational Creativity field present within the general field of Natural Language Generation, and references further reviews within the area. Accepted papers to the workshop will use contemporary NLG methods or approach NLG problems from a creative perspective. The workshop intends to showcase creative applications as a worthwhile and meaningful pursuit to other NLG researchers.