The effect of adding 0.1, 0.3, 0.6, 1.0 wt.% halloysite clay, which calcined at 600, 800, 1000 and 1200°C, to the standard wall tile slurry was studied. Wet milled halloysite was sieved with different sizes to examine the halloysite grain size effect. The granulated samples were pressed by applying a pressure of 30 MPa using a hydraulic press and made ready for sintering at 1150°C for 30 minutes. Detailed technological, mechanical and microstructural characterization studies were done on sintered samples. Compared to standard wall tile, almost all the halloysite added samples displayed similar technological properties but higher green and fired strength values. The produced sample with adding 0.6% halloysite (at 600°C calcined) by weight showed a higher firing strength with 28.75 MPa value than the minimum requirement (17.75 MPa). Observation of needlelike microstructure in the porcelain body led to establishing a simple relationship between the interlocking effects of thin needlelike mullite grains and increasing strength values. This study has shown that the addition of calcined halloysite may be an alternative to produce a thinner section wall tile product.