Cellulose nanofibers (CNFs) hold great potential as sustainable reinforcement fillers with excellent mechanical, thermal, and chemical properties. However, in polyolefin nanocomposite materials, the rational control of dispersion and the improvement of interfacial strength remain challenging. Herein we propose the tuning of the interface between CNF and high-density polyethylene by the design of polymer dispersants on the basis of surface free energy and the glass transition temperature. The former is related to the wettability against the polymer matrix and is therefore critical to the dispersion of CNF whereas the latter is related to the interfacial strength between CNF and HDPE. As a result of this investigation, we discovered a suitable dispersant for CNFs, poly(dicyclopentenyloxyethyl methacrylate)-block-poly(2-hydroxyethyl methacrylate), which played a pivotal role in achieving both a uniform dispersion of CNF and greatly improved mechanical properties, including a 4-fold increase of the Young's modulus over that of neat HDPE with 10 wt % CNF loading.