We present a method for determining the 2p (in Paschen notation) collisional excitation transfer coefficients in noble gases using continuous-wave laser collisionally induced fluorescence (CW LCIF, i.e. fluorescence from an upper level which is not that of the laser transition). The technique requires isolation of the specific 2p coupling process under examination, whereby that process provides an important and quantifiable contribution to the LCIF. This is achieved by selecting appropriate laser excitation and LCIF transitions. For a neon discharge operating at pressures ranging from 1.5 to 8.0 Torr and currents from 1 to 10 mA, 2p coupling is by ground-state atom collisions and the largest coupling exists between adjacent states. We show that in certain cases excitation transfer plays an important role in the excited-state kinetics.