The Behaviour of Consumer Society in Consuming Food at Restaurants and Cafes

Astuti, Sri Wahyuni; Hanan, Himasari

doi:10.21834/jabs.v1i1.173

Cited by 16 publications

(8 citation statements)

References 4 publications

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“…This is supported by Sri Astuti and Himasari Hanan (2012) who obtained conclusions from their research stating that today's eating places are not just places only for eating but also as places with many functions, such as for socialization, eating, waiting, hanging out, working, and discussing. This consuming society behavior determines the eating place setting, showing that in Bandung, social activity outside the home is consumed mostly by younger people where they are not only enjoy foods but also socializing [5]. This opinion is also supported by the results of other studies in India, namely Dr. N. Anitha (2016) who obtained conclusions from the results of her research which is stating in earlier days life style factor is considered as one of the factor influence the purchase decision of customers, but today's technological revolution leads the customers to follow different living pattern, according the changes they change their decision on buying behavior, so life style is considered as the major component.…”

Section: Fig 5 Developments and Modern Advance That Influen Decisiomentioning

confidence: 99%

“…Therefore, today's eating places are not just places with many functions, such as for socialization, eating, waiting, hanging out, working, and discussing. This consuming behavior determines the eating place setting, showing that in Bandung, Indonesia, social activity outside the home is consumed mostly by younger people where they do not only enjoy foods but also socialization [5]. Twenty five variables considered in the study of customer's perception are found to be unfavorable in case of four variables viz.…”

Section: Introductionmentioning

confidence: 99%

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Consumer Behaviours in Dropbox Resto and Café

Damanik¹,

Wibowo²,

Firmansyah³

2019

Proceedings of the 3rd International Seminar on Tourism (ISOT 2018)

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This study aims to determine the characteristics of consumers who visit a restaurant namely Dropbox Resto & Cafe and to find out how consumer behavior patterns determine the decision to choose Dropbox Resto & Café. This study uses a descriptive qualitative method. Unit analysis in this study are guests who visit Dropbox Resto and Café with 60 respondents as sample of population consisting of 18 male and 42 female consumers whose age ranges from 17 to 45 years old. The results are: 1) Most of the consumer characteristics of Dropbox restaurant cafe are women, on average of 17-24 years old, and students earning less than IDR 1,000,000 a month; 2) Consumer behaviors of a Dropbox resto and cafe in making purchasing decisions are influenced by suggestions from friends and people around them and not influenced by the family, not to show social status, can be enjoyed by various ages, influenced by work, influenced by the necessities of life and comfort of the place. The implication is that Dropbox Resto & Cafe needs to take several steps, namely 1) Identifying and anticipating consumers in order to provide their needs; 2) Establishing good communication with customers or consumers; and 3) Strengthening strategies that are committed to providing satisfaction to customers and consumers.

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Section: Fig 5 Developments and Modern Advance That Influen Decisiomentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Consumer Behaviours in Dropbox Resto and Café

Damanik¹,

Wibowo²,

Firmansyah³

2019

Proceedings of the 3rd International Seminar on Tourism (ISOT 2018)

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“…According to Poushneh and Vasquez (2017), its hedonic quality is a part of a product's attributes. Prior studies have shown that while users explicitly state their preference for new utilitarian features, their "true" preference is for the hedonic (Dhar and Wertenbroch, 2000;Astuti and Hanan, 2012;Diefenbach and Hassenzahl, 2011;Josiam and Henry, 2014;and Okada, 2005). This study focuses on the hedonic quality as it has a higher value for the customer than utility (Dhar and Wertenbroch, 2000;Diefanbach and Hassenzahl, 2011;and Okada, 2005).…”

Section: Hedonic Qualitymentioning

confidence: 99%

Teens and the Hang Out Lifestyle: What Drives Teens Satisfaction and Attitudinal Loyalty?

Ayuni

2019

J. Indones.Econ.Bus.

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Introduction: Satisfying teens consumer group is critical to retain a larger market share in the future. Creating teens’ experience and value seems to be fundamental for enhancing both satisfaction and loyalty in cafes industry. Background Problem: This study examines the impact of customers’ experiences and the hedonic quality on teenagers’ satisfaction and attitudinal loyalty. Novelty: This study provides a new and comprehensive model of customer experience by adding hedonic value as a subjective experience to evaluate satisfaction and attitudinal loyalty. Research Method: Questionnaires were used to collect the data. Purposive sampling was chosen to select the respondents. Two hundred Indonesian teens participated in this study. In order to achieve the aim of this study, SPSS 23 and Partial Least Square (PLS) 3 were used. Seven out of ten hypotheses proposed in the study were supported. Findings: Three dimensions of customer experience (staff interaction, customer interaction and physical environment) have a significant effect on customers’ satisfaction, but only one dimension (physical environment) has an effect on customers’ attitudinal loyalty. An additional finding of this research is that all the hedonic quality dimensions (except hedonic emotional) have an effect on customers’ satisfaction. Lastly, customers’ satisfaction has a significant effect toward customers’ attitudinal loyalty. Conclusion: The findings suggested that a cafe’s manager or owner should pay attention to their customers’ experiences and their hedonic quality, in order to create customer satisfaction and enhance their attitudinal loyalty toward the cafe.

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“…Restaurant is a vital travel plant [20]. The important of restaurant in tourism also assessed by several studies [35][36][37][38][39][40][41][42]. However, there are no studies including the number of restaurant analyses to regional income.…”

Section: The Influence Of the Number Of Restaurantmentioning

confidence: 99%

Regional Economics: How does Tourism Influence Regional Revenue of Malang Raya?

Wahyuni

Susilo

Muljaningsih

2018

JITODE

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This paper aims to analyze the influence of tourism sector to regional revenue of Malang Raya. In this case, tourism sector used the number of tourist arrival, hotel's room occupancy rate, the number of restaurants, and the sum of PDRB (Gross Regional Domestic Product) during the period of 2006-2016. The secondary panel data from three Local Governments in Malang Raya is analyzed by using fixed effect model of multiple regressions. The result shows that all independent variables simultaneously give significant influence to regional revenue. Partially,the number of tourist arrival and hotel's room occupancy rate give the significant influence to regional revenue. The other two variables, i.e. the number of restaurant and sum of PDRB did not give significant influence. A regression model of 97.76% is generated to predict regional revenue of Malang Raya. The conclusiongives an insight that local governments in Malang Raya should pay more attention to the effort of promoting Malang Raya to encourage tourist to come and stay longer, in order to increase the regional revenue and also to increase the share of the tourism sector to regional revenue.

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The Behaviour of Consumer Society in Consuming Food at Restaurants and Cafes

Cited by 16 publications

References 4 publications

Consumer Behaviours in Dropbox Resto and Café

Consumer Behaviours in Dropbox Resto and Café

Teens and the Hang Out Lifestyle: What Drives Teens Satisfaction and Attitudinal Loyalty?

Regional Economics: How does Tourism Influence Regional Revenue of Malang Raya?

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