2013
DOI: 10.17533/udea.le.n79a7
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The consumer’s choice among television displays: A multinomial logit approach

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Cited by 2 publications
(2 citation statements)
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“…To validate the proposed model the digital television market was chosen, particularly in the Colombian context, based on the previous study of González and Serna (2013). From this work, the 32-inch LED television was taken as the reference because of its variance in demand.…”
Section: Implementation and Resultsmentioning
confidence: 99%
“…To validate the proposed model the digital television market was chosen, particularly in the Colombian context, based on the previous study of González and Serna (2013). From this work, the 32-inch LED television was taken as the reference because of its variance in demand.…”
Section: Implementation and Resultsmentioning
confidence: 99%
“…Untuk mengetahui faktor-faktor yang mempengaruhi keputusan pekebun dalam memilih teknologi pemanfaatan biomasa kelapa sawit, digunakan pendekatan regresi multinomial logistik. Pendekatan ini merupakan regresi logit yang digunakan saat variabel dependen mempunyai skala multinomial dengan variabel respon berskala nominal (Hosmer jr et al, 2013, Gonzales andSerna, 2013 Sumber: Saaty, 1980 Model multinomial logit yang digunakan dalam penelitian ini adalah sebagai berikut:…”
Section: Gambar 1 Model Ahp Untuk Menentukan Teknologi Pemanfaatan Bunclassified