The Customers Satisfaction on Retailers’ Brand Products: A Study on Selected Areas in Klang Valley

Antecedents of Expectation and Continuance on Internet Group Buying Intention: An Empirical Study in Taiwan

“…With assurances about an online vendor's integrity, benevolence, and competence, online transactions with that vendor are considered trustworthy and thereby lead to low perceived risk and a positive attitude toward e-commerce (Gefen, Karahanna, & Straub, 2003;Hsu, Chuang, & Hsu, 2014;Utz et al, 2012). Dai et al (2015) and Zain and Saidu (2016) have confirmed that consumer perceived risk is a significant antecedent of consumer satisfaction with online vendors.…”

Factors Influencing The Propensity To Purhase Private Label Brands (PLBS)

“…Unfortunately, only 35 percent of Malaysians agreed that PLB is the best alternative to national brand and private labels are still at the beginning phase for Malaysian (Fong et al, 2015). Yet, there has been scarce of studies about PLBs in Malaysia (Abdullah et al, 2012) hence, Zain and Saidu (2016) suggested more empirical studies relating to PLBs should be conducted in Malaysian context.\…”

“…Retailer own brands have been greatly associated in Malaysian market parallel with manufacturer brands (Zain & Saidu, 2016). Brands owned by retailers or also term as private brands or labels (PLBs) are characterised as consumers' goods manufactured by store retailers themselves and sold using the retailer's own brands or labels (Baltas, 1997).…”

The impact of innovation on customer satisfaction: A study of the cosmetics producer in Tehran

“…In fact, satisfaction results from customer judgement on how much the features of a product or service can meet customer expectations favorably. This definition highlights the evaluative nature of satisfaction by which customers specify whether a product, trademark or store can meet expectations (Zain, Saidu, 2016).…”