The development of public relations in dictatorships — Southern and Eastern European perspectives from 1945 to 1990

Salcedo, Natalia Rodríguez; Watson, Tom

doi:10.1016/j.pubrev.2017.01.001

Cited by 5 publications

(3 citation statements)

References 12 publications

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“…In some way, a similarity between the Mediterranean and the Eastern system could be suggested by the presence of Greece and Portugal-and then Greece and Italy-in the first cluster. Late transition to democracy appears to be a main factor here, as also confirmed by comparative analysis of public communication and public relations in the two areas (Rodríguez-Salcedo & Watson, 2017). In the end, Peruško, Vozab, and Čuvalo propose a sophisticated analysis while also reflecting on the consequences of systemic arrangements on audiences' practices (2015, pp.…”

Section: High Independence and Professionalismmentioning

confidence: 72%

On Western and Eastern Media Systems: Continuities and Discontinuities

Miconi,

Papathanassopoulos

2023

Springer Studies in Media and Political Communication

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This chapter aims to discuss the relevant literature related to Mancini and Hallin’s comparative media systems model, taking into account the case of the Eastern European media as well. It is tried to draw the main features of the so-called post-Socialist media markets. After a brief discussion on how media systems change across time and vary across space, the chapter explores to what extent we can add a “post-communist” cluster to the initial Hallin and Mancini’s classification. It is assumed that the post-Socialist transition has deeply changed the social and economic tissue of all ex-Eastern European countries. As the case of media in Eastern Europe reveals even in countries with a shared social political past, there is still ground for specificities to be flourished that eventually will lead to different paths of media market development. It is argued that even if we witness the triumph of certain general tendencies of what is described as the consolidation of media market globalization, this process could not be understood in its full potentials, without taking into consideration how the political, cultural, and economic “legacy” of each European member state.

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Section: High Independence and Professionalismmentioning

confidence: 72%

On Western and Eastern Media Systems: Continuities and Discontinuities

Miconi,

Papathanassopoulos

2023

Springer Studies in Media and Political Communication

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“…As critical scholars have pointed out (L’Etang et al, 2015), the socio-political and economic context affects how the profession develops (Gutiérrez and Rodríguez-Salcedo, 2009). Thus, although the contextual issues derived from globalization, such as online communication, have been adopted by the professional practice, the late take-off of Public Relations in Spain (Xifra, 2011) and its limited location in Madrid and Barcelona for several years (Rodríguez-Salcedo & Watson, 2017) could be the reason why structural issues, such as the need for strategic planning, have not been consolidated in those regions far from political and economic poles. In this way, the institutionalization of strategic communication in Europe (Tench, Verhoeven & Zerfass, 2009) must be relativized, taking into account the historic background and the peculiarities of each country, in which different realities can coexist.…”

Section: Discussionmentioning

confidence: 99%

Normal is not normative: Public relations indicators from a Spanish secondary political and economic region

Sánchez

López

González

2020

Public Relations Inquiry

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The aim of this study is to analyze the state of communication in Galicia, as an example of a peripheral environment, and to determine to what extent it corresponds to the patterns indicated in different studies for the Spanish case and for the whole of Europe. A quantitative technique was used, consisting of the distribution of an online questionnaire, via e-mail, to three groups: communication officers from companies, communication managers from public institutions, and agencies offering communication and public relations services. Trends point to limited communication planning and to some impact of the economic crisis in terms of danger (budget cuts, especially in the case of agencies) and opportunity (increased need for measurements to justify investments). In addition, actions considered most needed within 5 years converge as a result of globalization: online communication and social media management are priority goals for diverse organizational profiles. However, the degree of awareness of strategic communication is higher in the institutional sector than in the corporate sector, since its use has been linked to the development of political communication management.

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“…Nevertheless, in a European context, scholars have observed that in some countries the concept of "propaganda" was still in use in post-war times. In Spain, for example, up until the mid-1950s (Salcedo, 2008), and in several eastern countries the term was used as late as 1989 (Rodríguez- Salcedo & Watson, 2017). However, these countries were then under authoritarian rule.…”

Section: A Conceptual Research Problemmentioning

confidence: 99%

H-Day 1967 – An alternative perspective on “propaganda” in the historiography of public relation

Norén

2019

Public Relations Review

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The development of public relations in dictatorships — Southern and Eastern European perspectives from 1945 to 1990

Cited by 5 publications

References 12 publications

On Western and Eastern Media Systems: Continuities and Discontinuities

On Western and Eastern Media Systems: Continuities and Discontinuities

Normal is not normative: Public relations indicators from a Spanish secondary political and economic region

H-Day 1967 – An alternative perspective on “propaganda” in the historiography of public relation

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