2013
DOI: 10.1126/science.1236498
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The Diffusion of Microfinance

Abstract: Abstract. We examine how participation in a microfinance program diffuses through social networks, using detailed demographic, social network, and participation data from 43 villages in South India. We exploit exogenous variation in the importance (in a network sense) of the people who were first informed about the program, the "injection points." Microfinance participation is significantly higher when the injection points have higher eigenvector centrality. We also estimate structural models of diffusion that… Show more

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Cited by 945 publications
(493 citation statements)
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References 28 publications
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“…Transparent social influence might come from an acknowledged village expert in a particular category [31], whereas less-intense influence might diffuse among passive members of village social networks, who might not necessarily adopt the behaviour themselves [32]. Among over 20 high-fertility communities in rural Poland, for example, Colleran et al [16] found that the low-fertility norms of educated women were learned socially by lesser educated women within the same social networks who were using the more-educated women as models.…”
Section: (A) the Map Quadrantsmentioning
confidence: 99%
“…Transparent social influence might come from an acknowledged village expert in a particular category [31], whereas less-intense influence might diffuse among passive members of village social networks, who might not necessarily adopt the behaviour themselves [32]. Among over 20 high-fertility communities in rural Poland, for example, Colleran et al [16] found that the low-fertility norms of educated women were learned socially by lesser educated women within the same social networks who were using the more-educated women as models.…”
Section: (A) the Map Quadrantsmentioning
confidence: 99%
“…The potential importance of these effects for policy design therefore calls for rigorous qualitative insights to be collected (as suggested in Manski, 2000) or empirical studies specifically designed for the purpose. To our knowledge, only Banerjee et al (2011) provide convincing empirical identification of the mechanisms underlying social interaction effects, using detailed social network analysis within a randomized control trial design. Investigating participation rates in a microfinance program in southern India, they find no peer effect over and above that of information transmission, suggesting that expectation interactions dominate in this case.…”
Section: Resultsmentioning
confidence: 99%
“…Interestingly, Ballester et al (2006) have shown that network based policies aimed at reducing socially undesirable behaviour should target key-players who need not be central in the network. Other variants of centrality have been recently shown by Banerjee et al (2013) to be relevant to identify which agents in a network would, if informed about a financial innovation, have the highest impact on overall adoption in society. Their study provides important insights on the differences between adoption and mere endorsement, and how these are related to the probability of diffusion.…”
Section: Multi-level Governance In the Water Sectormentioning
confidence: 99%