The purpose of this study was to analyze students' creative thinking abilities on the subject of direct current electricity. Given the ability to think creatively is very necessary for the learning process, because it allows humans to be more flexible, open, and easy to adapt to various situations and problems in life. The research method used in this study is a descriptive method, which was conducted at one of the senior high schools in Jember. The subjects involved in this study were 30 students, and the instruments used were two-tier tests on the subject of direct current electricity. Students' creative thinking abilities are viewed from a cognitive aspect, based on four categories of conceptual understanding. The results showed that in the aspect of fluency 65.83%, flexibility 63.61%, originality 58.06%, and elaboration 44.72%. In general, students' creative thinking skills are in a low category. The low ability to think creatively is because students do not understand the concept well, so there are errors in expressing reasons and arguments in solving problems. The ability to think creatively can be improved through the application of learning models that can empower the ability to think creatively.