2019
DOI: 10.18046/j.estger.2019.151.3123
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The dual face of corporate social responsibility in social businesses: a closer look at the Colombian reality

Abstract: While the instrumental notion of corporate social responsibility (CSR) focusses on what is strategic, its normative viewpoint indicates what is appropriate. This work examines how social businesses’ (SBs) employees understand the notion of CSR concerning this conceptual tension. In order to do this, a qualitative content analysis supported by text mining techniques is performed in a micro-finance institution in Colombia. Results imply that employees with a high sense of belonging tend to endorse their organiza… Show more

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Cited by 3 publications
(4 citation statements)
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“…The business case for sustainability is an example of the instrumental view of corporate sustainability, where investment in sustainability will lead to financial returns for the company (Contreras-Pacheco et al , 2019). The business case for sustainability is also a form of weak sustainability.…”
Section: Tensions and Organized Hypocrisymentioning
confidence: 99%
“…The business case for sustainability is an example of the instrumental view of corporate sustainability, where investment in sustainability will lead to financial returns for the company (Contreras-Pacheco et al , 2019). The business case for sustainability is also a form of weak sustainability.…”
Section: Tensions and Organized Hypocrisymentioning
confidence: 99%
“…In Latin American countries, SR has generated different organizational behaviors (Sierra et al, 2014 andContreras et al, 2019); the ethical value by companies in relation to SR is little or nothing; companies should generate results that favor with social as environmental resources thus achieving ethical standards; but, as it is known, companies do not emphasize on the ethical value equation due to the fact that they do not promote or endorse SR in the organization.…”
Section: Introductionmentioning
confidence: 99%
“…Olaya et al (2020) stated that it is an important element in every organization in order to be immersed in the present and in the future mentioning that, from the University aspect, it should also be toner into account, concluding that these achieve the use of capacity as an institution, thus achieving continuous improvement and academic quality in order to achieve the transformation of administrative management. Contreras et al (2019) argued that it is focused on the strategic aspect on normativity from the point of view of employees, which determines a high sense of reliability of an organization, contributing to improve understanding and visualizing the conflict within an organization. Vilar et al (2019) saw the importance of consolidating CSR as a competitive advantage that allows the company to continue to evolve in order to an optimal relationship between social and financial aspects achieving a positive impact on financial indicators in companies in Galicia.…”
Section: Introductionmentioning
confidence: 99%
“…A variety of industries and countries have focused their attention on Corporate Social Responsibility (CSR) through the establishment of corporate ethical codes, management reports, and the auditing of socially responsible practices (Mikołajek-Gocejna, 2016) to respond to the interests of stakeholders (Pérez-Sanz, Gargallo-Castel, & Esteban-Salvador, 2019). From the upcoming CSR, questions have emerged regarding actions towards these groups: Milton Friedman proposes the adoption of corporate goals regarding shareholders (instrumental orientation); in contrast, Edward Freeman considers it appropriate to integrate stakeholders within the operation of the organization (Foss & Klein, 2018;Contreras-Pacheco, Talero-Sarmiento, & Camacho-Pinto, 2019).…”
Section: Introductionmentioning
confidence: 99%