The Economic Potential of Aceh Cattle Based on Its Farmers, Traders, and Consumers Perspective

Abstract

This study aims to evaluate the economic potential of Aceh cattle from the perspective of stock farmers, traders, and consumers as the three main players in the business. This study was conducted from June to August 2018 in Banda Aceh City and Aceh Besar District, Aceh Province, Indonesia. It used related literature and a survey method that involved interviews, observations, and questionnaires from 9 stock farmers, 23 traders, and 22 consumers to obtain data. The data presented descriptively and analyzed using SWOT (strengths, weaknesses, opportunities, and threats) analysis. The results show that the strength factors of the Aceh beef business are high selling prices, easy maintenance, the good taste of meat, and that do not shrink quickly when cooked. Meanwhile, the weakness factors are the limitation of the availability of seeds, traditional methods of assessing carcass weight during the buying and selling process, and the low productivity of the cattle compared with other breeds. The factors that become opportunities include the high demand for the beef, on both weekdays and religious holidays, the selling price tends to increase each year, and the government's commitment to increase local cattle productivity through various programs. However, there are certain threats to the development of these cattle, and they include the high price of calves, competition with other more productive breeds, the existence of other cheaper sources of animal protein, and a decrease in consumer purchasing power. The difference between the value of the strength and weakness factors was 0.12, which signified a positive result, while that between the opportunity and threat factors was −0.29, which signified a negative result. Furthermore, the coordinate value from the Cartesian field shows that the development of these cattle is in quadrant IV, which means that the prospect for development is still quite high, regardless of the threat. In conclusion, Aceh cattle have a high economic potential to be developed, which needs to be strengthened through the rebranding program while at the same time maintaining the sustainability of the Aceh cattle breed in Indonesia. Meanwhile, the government is expected to supervise and regulate the trade of these cattle to provide beef at an affordable price for consumers.

Comparison of Nutritional and Meat Quality Characteristics between Two Primal Cuts from Aceh Cattle in Aceh Province, Indonesia

“…Cooking methods can affect the quality of meat desired by consumers, such as taste and tenderness [ 50 ]. The study conducted by Sofyan et al [ 9 ] notes that most people in Aceh Province like Aceh beef because it tastes delicious and sweet, does not crumble easily and shrinks after cooking, and has a finer fiber compared to imported meat fiber. Therefore, the low level of the tenderness of Aceh beef obtained in this study is still suitable and following the type of cuisine of the people in Indonesia.…”

“…Therefore, the low level of the tenderness of Aceh beef obtained in this study is still suitable and following the type of cuisine of the people in Indonesia. Indonesia has several types of beef-based dishes that are processed using the wet cooking method and cooked for a long time, such as rendang and curry [ 9 , 51 ]. The habit of cooking by boiling for a long time was influenced by the Indian culture which brought its influence to the cooking methods of people in Indonesia [ 52 ].…”

“…The influence of India can mostly be seen in the dishes that are generally cooked by the people of Aceh which are made from beef, such as meat curry dishes that use lots of spices such as cloves and nutmeg as well as those used in Indian cuisine [ 52 ]. Curry is a type of dish made from beef or mutton that is often cooked by Aceh beef consumers [ 9 ] and is also one of the main types of cuisine in Aceh Province [ 53 , 54 ]. Apart from curry, there are other types of dishes made from beef, including jerky, curry, kuwah beulangong, sie reuboh, and meat soup [ 53 ].…”

“…Longissimus lumborum and semitendinosus muscle are two types of muscle constructing meat primal cuts preferred by the consumer in Aceh Province, Indonesia [ 9 ]. Meat cuts from longissimus lumborum muscle had a higher price than commercial meat cuts from semitendinosus muscle.…”

Phenotypic variability for conformation traits of BON cattle in Colombia

“…However, the maintenance of the breed's genetic diversity must be consistent with the economic development of the producers and the possibility of generating added value (Schäler et al 2019). Herein, the production targets and even market demands could decline aspects such as the animal's body conformation in order to stay in high production systems (Sofyan et al 2020).…”