The Effect of Game Tutorial

Morin, Raphaël; Léger, Pierre‐Majorique; Sénécal, Sylvain; Bastarache-Roberge, Marie-Christine; Lefèbrve, Mario; Frédette, Marc

doi:10.1145/2968120.2987730

Cited by 18 publications

(6 citation statements)

References 17 publications

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“…Second, our participants are adults with mobile game experience, but they might be different in terms of expertise. Research shows that casual game players behave differently from hard-core game players [ 38 ]. There is evidence that novices are attracted by aesthetically pleasing products more strongly than experts [ 39 ].…”

Section: Discussionmentioning

confidence: 99%

The Mediating Effect of Psychological Ownership on the Relationship between Value Co-Creation and the In-App Purchasing Intention of Mobile Games Players

Joo

2023

Behavioral Sciences

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In previous research on in-app purchasing, one of the revenue sources for mobile games focuses on users’ unilateral relationships, such as their achievement, loyalty, and perception. However, little has been discussed about the commercial impact of the bilateral relationship. We extend discussions by examining an unprecedented issue, that is, the role of the bilateral relationships between users and mobile game companies in increasing in-app purchasing intention. We borrow from the business literature and psychology to hypothesize that when mobile game users co-create value with a mobile game company, their psychological ownership of the mobile game increases, which in turn increases their in-app purchasing intentions. To test this hypothesis, we conducted a carefully designed study by recruiting eighty-six Chinese game users. Half of the participants were exposed to an imaginary mobile game whose interface allowed them to co-create value with the mobile game company and the other half were exposed to an identical mobile game whose interface did not. We recruited participants from the two online platforms in which Chinese mobile game players gather—Weibo and WeChat Moment. Using SPSS 26, we conducted an independent samples test to test the effect of value co-creation and employed Hayes Model 4 to test whether psychological ownership mediated the relationship between value co-creation and in-app purchasing intention. We found that (1) when participants were allowed to co-create value, their in-app purchasing intentions increased, and (2) the relationship between value co-creation and in-app purchasing intention was mediated by psychological ownership. Our findings provide fresh insights for mobile game designers and marketers.

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Section: Discussionmentioning

confidence: 99%

The Mediating Effect of Psychological Ownership on the Relationship between Value Co-Creation and the In-App Purchasing Intention of Mobile Games Players

Joo

2023

Behavioral Sciences

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“…The literature on onboarding is broad, covering multiple domains such as gaming [AOL * 12,MLS * 16] and software [LGF12]. While onboarding strategies from these domains could be adapted for dashboard onboarding, we limit our discussion of related work to visualization onboarding.…”

Section: Related Workmentioning

confidence: 99%

A Process Model for Dashboard Onboarding

Dhanoa

Walchshofer

Hinterreiter

et al. 2022

Computer Graphics Forum

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Dashboards are used ubiquitously to gain and present insights into data by means of interactive visualizations. To bridge the gap between non‐expert dashboard users and potentially complex datasets and/or visualizations, a variety of onboarding strategies are employed, including videos, narration, and interactive tutorials. We propose a process model for dashboard onboarding that formalizes and unifies such diverse onboarding strategies. Our model introduces the onboarding loop alongside the dashboard usage loop. Unpacking the onboarding loop reveals how each onboarding strategy combines selected building blocks of the dashboard with an onboarding narrative. Specific means are applied to this narration sequence for onboarding, which results in onboarding artifacts that are presented to the user via an interface. We concretize these concepts by showing how our process model can be used to describe a selection of real‐world onboarding examples. Finally, we discuss how our model can serve as an actionable blueprint for developing new onboarding systems.

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“…Empat tipe pemain menurut Bartle (Sumber: Bartle Taxonomy [12]) Penelitian tentang tipe pemain telah banyak dilakukan oleh peneliti, salah satunya adalah S Holm [13] dan G. Tondello [14] yang mengidentifikasi tentang apa, mengapa, dan bagaimana meningkatkan game berdasarkan tipe pemain. Hardcore gamer dan casual gamer memiliki perbedaan signifikan terhadap pandangan mengenai beberapa hal, salah satunya adalah mengenai ketersediaan tutorial di dalam game [15] dan adaptasi pemain [16]. Tipe pemain usia [17], dan gender [18] pada game multiplayer juga menentukan proses development dan balancing sebuah game ( [19], M Cantallops mengatakan bahwa sebuah "event" pada sebuah game memberikan dampak yang berbeda pada respon pemain [20].…”

Section: Tipe Pemainunclassified

Korelasi Tipe Pemain Dengan Pengukuran Usability Pada Game Freemium

Rizky

2021

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Game merupakan kategori terpopuler di Play Store dan App Store, matangnya industri game sudah terbentuk sejak puluhan tahun lalu dari zaman konsol. Value Chain game di zaman mobile mengalami perubahan yang signifikan, terutama di sisi distribution channel yang memotong banyak proses. Namun, disayangkan developer banyak hanya berfokus pada proses penciptaan game, tanpa mempersiapkan strategi monetising yang baik, salah satunya adalah model Freemium dan Premium. Untuk itu diperlukan studi lebih lanjut tentang tipe tipe pemain yang akan berhubungan dengan keputusan pembelian game. Penelitian ini bertujuan untuk mengetahui korelasi tipe pemain terhadap pengujian usability dan dapat digunakan sebagai salah satu acuan dalam penentuan model bisnis game bagi para developer. Metode yang digunakan yaitu analisis deskriptif persentase. yang disesuaikan dengan kondisi pemain. Hasil penelitian ini menunjukkan bahwa tipe pemain yang terdiri dari empat jenis pemain memiliki pengaruh yang tidak signifikan terhadap keputusan pemain dalam memilih judul game, namun memliki pengaruh signifikan terhadap pengujian usability game freemium.

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The Effect of Game Tutorial

Cited by 18 publications

References 17 publications

The Mediating Effect of Psychological Ownership on the Relationship between Value Co-Creation and the In-App Purchasing Intention of Mobile Games Players

The Mediating Effect of Psychological Ownership on the Relationship between Value Co-Creation and the In-App Purchasing Intention of Mobile Games Players

A Process Model for Dashboard Onboarding

Korelasi Tipe Pemain Dengan Pengukuran Usability Pada Game Freemium

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