The Effect of Online Information Search on Image Development

“…Tourism research has almost completely neglected the conative aspects of destination image when predicting consumer attitude and behavioral intentions (Gallarza, Saura, & Garcıá, 2002;Tasci, 2009;White, 2014), despite the fact that many researchers agree that destination image is crucial to tourists' perceived images (Chen, Ji, & Funk, 2014;Dann, 1996;Gartner, 1993;King, Chen, & Funk, 2015;Li, Pan, Zhang, & Smith, 2009;Nadeau, Heslop, O'Reilly, & Luk, 2008;Pike & Ryan, 2004;Stepchenkova & Morrison, 2008). In addition, the relationship between cognitive, affective, and conative images also remains vague as Gartner (1993Gartner ( , 1994 has proposed a hierarchical relationship (cognitive-affectiveconative) but several other researchers have proposed that conative image is predicted by both cognitive and affective images (Agapito, Valle, & Mendes, 2013;Roth & Diamantopoulos, 2009).…”

Section: Introductionmentioning

confidence: 99%

Destination images, holistic images and personal normative beliefs: Predictors of intention to revisit a destination

et al. 2016

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This research examines the complex relationship between components of images of destinations and behavioral intentions, incorporating two pivotal constructs that have not been explored in the related literature, namely holistic image and personal normative beliefs (PNBs). Previous studies incorporating destination images as predictors of intention to revisit have mostly investigated their direct effect. This research integrates holistic image as a mediator and PNBs as a moderating variable. The findings verify the mediating role of holistic image for predicting tourists’ intentions to revisit a destination, supporting a model that incorporates a partial effect and two indirect mediations. Interestingly, only affective and conative images contribute to the prediction of tourists’ intentions to revisit a destination through the holistic image towards this destination. Moreover, PNBs moderate the effect that conative destination images have on tourists’ holistic images. Practically, the research sheds light to factors that affect tourists' tendency to select a tourism destination, which can serve as a basis for tailoring the effective positioning of destinations

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“…Although much research has focused on the impact that tourists' online content may have on the marketplace (Li, Pan, Zhang, & Smith, 2009;Xiang & Gretzel, 2010), it is increasingly relevant also to examine those tourists who create content and how this content is shared. However, up to the early 2010s, there were very few empirical studies providing evidence on tourists' online utilisation and contribution practices (Bronner & de Hoog, 2011).…”

Section: Introductionmentioning

confidence: 99%

Trust and Involvement in Tourism Social Media and Web-Based Travel Information Sources

Munar

Jacobsen

2013

Scandinavian Journal of Hospitality and Tourism

210

128

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While utilisation of electronic social media is increasingly relevant as tourism practices, there is still a deficiency of empirical research on tourists' creation and use of various types of online content. This study maps and explores Scandinavian tourists' perceptions of Web 1.0 and Web 2.0 information sources and scrutinises influence of electronic social media on holidaymakers' information sharing, based on a summer season survey in the mature and well-known destination of Mallorca, Spain. Empirical evidence is presented on perceived trustworthiness of social media platforms and other Internet-based information. The study also examines tourists' involvement in developing and sharing of virtual content. It critically analyses technological mediation through electronic wordof-mouth and involvement factors related to virtual dissemination of travel narratives. Moreover, the paper discusses information intensity, hedonic aspects and utilitarian values of tourist information in relation to interaction aspects of social media, in a context of holiday choices and online booking.

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The Effect of Online Information Search on Image Development

Cited by 126 publications

References 64 publications

The Image of Taiwan as a Travel Destination: Perspectives from Mainland China

The Image of Taiwan as a Travel Destination: Perspectives from Mainland China

Destination images, holistic images and personal normative beliefs: Predictors of intention to revisit a destination

Trust and Involvement in Tourism Social Media and Web-Based Travel Information Sources

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