The most important directions of the state policy of the Russian Federation are focused on ensuring the global competitiveness of Russian education. At present, in the world practice, the attitude towards preschool education has changed. The understanding of its importance as the most effective investment in a person and the state is noted, in connection with which special attention is paid to this level of education. To improve the quality of education is possible due to the use of modern educational programs and pedagogical technologies which meet the modern challenges in full degree. At present, in the context of the growing use of financial services, and appearance of complicated and hard-to-understand financial tools, the issues of financial literacy of population are relevant both for Russia and for most countries of the world. This is associated with the rapid development of the modern world which, in turn, makes the problem of development of national strategies of increasing financial literacy more relevant. The central task becomes to ensure the quality of initial financial literacy from the preschool age, as well as form the foundations of financially competent behavior as a unity of financial knowledge, attitudes, standards and skills needed to make successful financial decisions during adulthood and, finally, to achieve financial wellbeing. The difficulty of this task is conditioned by special features of preschool education, age characteristics of preschool children which take their first steps in the complex world of financial economical relationships.