The Evolution, Status, and Research Agenda for the Future of Research in NPD Cycle Time

Abstract

See virtual issue: https://onlinelibrary.wiley.com/doi/toc/10.1111/(ISSN)1540-5885.NPD-cycle-time

New Product Development Ability and International Inovativeness: An Empirical Study on Brazilian Exporting Companies

“…Stream-Concentration, that is differences among NPD team members in terms of familiarity with the knowledge domain of the new product in development (Forti et al, 2020), NPDA level and NPD Cycle Time (Griffin et. al, 2019) as well Contextual Ambidexterity and Knowledge…”

Innovation under pressure: Implications for data privacy during the Covid-19 pandemic

“…Such acceleration is particularly visible in the tech industry, where speed acts as an important part of the business model, both among large tech companies and start-ups (Tromble and McGregor, 2019;Wajcman, 2019). Speed in technological innovation often leads to competitive advantage and network effects (Eisenhardt and Martin, 2000;Griffin et al, 2019;Kessler and Chakrabarti, 1996). Accordingly, many tech firms have embraced a technological solutionism and social engineering approach that is characterized by 'release early, release often' in its softer and more benign version (Raymond, 1999) and 'move fast and break things' in its more aggressive version (Taneja, 2019).…”

Lean product development and design management

“…Morgan and Liker (2006) state that waste in product development can be regarded as the issues that negatively affect the overall performance of the process, affecting product cost, quality, development time and production capability. Griffin, Langerak and Eling (2019) further state that there is a need for the establishment of an overarching theory of NPD as a focal research topic to fully understand its benefits. A similar lack of a holistic view of NPD occurs in construction.…”

“…Maeda, 2006); • Communication and action -while systematic processes provide structure, the communication practices by which action occurs requires further attention. To understand how communication and action can be improved, it is vital to achieve an understanding of stakeholder decision framing (Whelton and Ballard, 2002); • NPD urges for new holistic approaches which cope with the current needs for innovation, speed and adding value for customers, this means that existing practices and solutions should be adapted to support companies in the competitive environment of start-ups, open innovation and so on (Griffin, Langerak and Eling, 2019) in manufacture as well as in construction; • The need for a systemic view also is reflected in design management, which according to Uusitalo et al (2017) could be improved by the combination of different lean design management methods, tools and techniques; • Research around value as a concept, and how to better support its achievement in design are still needed; • Value generation/early design/optioneering -links to client value; links to benefits; links to BIM through fast development of alternatives; • BIM and LPS implementation in design -how they complement each other at detailed activity levels and; how complexity theory could help in building resilience in design management; • Other technological developments e.g. robotics, 3D printing -and how they affect design.…”