The explosion of digital storytelling. Creator's perspective and creative processes on new narrative forms

Sánchez-López, Iván; Pérez-Rodríguez, Amor; Igado, Manuel Fandos

doi:10.1016/j.heliyon.2020.e04809

Cited by 14 publications

(9 citation statements)

References 19 publications

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“…Stories are ever a part of our society and have been told for thousands of years (Davison, 2016). Digital storytelling exploded recently, enabling contemporary storytellers to communicate via a broad set of channels and tools (Sanchez-Lopez, Perez-Rodriguez, & Fandos-Igado, 2020). In business, complex data sets need to be communicated to stakeholders who are usually neither data scientists nor data affiliates (Neifer et al, 2020).…”

Section: Data Storytellingmentioning

confidence: 99%

Data Storytelling to Communicate Big Data Internally – a Guide for Practical Usage

Oberascher

Ploder²,

Spiess³

et al. 2023

EJMI

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Purpose: Data is collected from all aspects of our lives. Yet, data alone is useless unless converted into information and, ultimately, knowledge. Since data analysts, in most cases, are not the ones in charge of making decisions based on their findings, communicating the results to stakeholders is crucial to passing on information of data-driven insights. That is where the discipline of data storytelling comes into play. Often, data storytelling is considered an effective data visualization. Creating data stories is a structured approach to communicating data insights as an interplay of the three elements data, visuals, and narrative. Sharing data-driven insights to support better business decisions require data storytellers skilled in the “art of storytelling”. Design/Method/Approach: In this paper, the authors discuss the use of data storytelling in business to communicate data to stakeholders for improving decision-making. The findings are derived from (1) an extensive literature review and (2) a qualitative analysis of 13 expert interviews with people incorporating data storytelling into their daily work within their jobs in international companies. Findings: These interviews revealed the importance of providing a flexible tool to support knowledge sharing for people communicating complex data to internal stakeholders. Combining literature with qualitative research enabled the authors to create the "data storytelling cheat sheet", a guide for practical data storytelling. Theoretical Implications: Theories like the Psychological distance or the idea of the theory of dual processing dual are used to base our research idea on. There was no new theory built in this paper. Practical Implications: One of the results is an implementation systematic cheat sheet that helps practitioners to implement data storytelling in their daily business. Originality/Value: The theory of data storytelling is overwhelming the first time to use and based on an empirical study with experts in the field a guideline for hands on use was developed under a based on a cleanly defined empirical study. Research Limitations/Future Research: The paper focus on internal data storytelling – maybe with external stakeholders it might be slightly different. The results the data communication part in any data analytics project. Paper Type: Empirical JEL Classification: D7, D8

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Section: Data Storytellingmentioning

confidence: 99%

Data Storytelling to Communicate Big Data Internally – a Guide for Practical Usage

Oberascher

Ploder²,

Spiess³

et al. 2023

EJMI

View full text Add to dashboard Cite

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“…People share their experiences through social networks (YouTube, Instagram, tik-tok, etc. ) and present them as personal stories (Sanchez-Lopez et al, 2020). Storytelling creators use photos, videos, text, music, the narrator's voice, and sound effects to create multimedia presentations on a given topic.…”

Section: Introductionmentioning

confidence: 99%

Digital Storytelling in Economics Subjects and its Effectiveness on Student Learning Outcomes by Gender and Different Economic Knowledge

Nunvarova,

Poulova,

Prazak

2023

ERIES Journal

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Digital storytelling (DST) is one of the alternative teaching methods and previous research shows its positive impact on students’ motivation and learning outcomes, especially in humanities subjects. In vocational subjects such as economics, the effectiveness of this method is questionable. 856 respondents aged 15 to 19 from six business academies in the Czech Republic took part in the testing, which focused on the effectiveness of digital storytelling in economics. This paper presents other possible factors that may have influenced students' performance in the post-test. A comparison of the results from the pre-tests and post-tests of the experimental and control groups showed that the students from the experimental group reached higher mean values in the post-test than the students from the control group. It was also found that in the group that used digital storytelling, the year of study and the initial knowledge of the students assessed in the pre-test influenced the mean post-test scores. On the other hand, the factor of students' gender was not demonstrated. At the end of the testing, a questionnaire survey was conducted to investigate students' views on digital storytelling and their preferences for teaching methods.

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“…They also explored the cultivation of digital storytelling to students' confidence and attitudes, and it could facilitate language skills learning for conducive learning environment. The study of creating digital storytelling as a process is still very limited, and digital literacy as one potential obstacle is worth investigating (Nair & Yunus, 2021;Sanchez-Lopez et al, 2020). To contribute to the emerging technology for language learning, this current study aimed to undertake the study to focus on the effectiveness of digital storytelling mediated by local content based on the multimodal elements to improve students' speaking performance in learning English as a foreign language.…”

Section: Introductionmentioning

confidence: 99%

Digital Story Telling Based on Multimodal Elements on EFL Learners’ Speaking Performance

Yulian

Yuniarti

2022

j. pendidik. indonesia.

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Educators must adapt the contextual model of teaching with educational technology to improve teaching and learning English quality. Digital storytelling is one of meaningful technology that can enhance students' speaking skills. This study examined the effectiveness of digital storytelling based on multimodal elements on EFL learners' speaking performance. A quasi-experimental design with a control and experimental group was employed. The sample consisted of 40 students of Teacher Education of Early Childhood Education. Both classes studied English for Early Childhood Education. Sample in the experimental group was treated by digital storytelling based on multimodal elements and local contents. The control group studied the storytelling based on a conventional video. The instrument used ware speaking rubric, Likert-Scale questionnaires, and interview. Data analysis for students' speaking performance consisted of the inter-reliability test, normality test, homogeneity, test of linearity, and ANCOVA. The procedures of thematic analysis adopted inductive and deductive coding. The result of study shows that digital storytelling with multimodal elements effectively enhances EFL learners speaking performance. The descriptive statistics show that students in the experimental group (M=85.4) significantly outperformed the control group (M=76.9) on their speaking performance by digital storytelling. The students perceived a positive perception of digital storytelling based on multimodal elements in learning English in terms of enjoyment of multimodal features such as visual and auditory and values depicted from local values. The study also explored several perceived obstacles in using digital storytelling in speaking, such as digital and technical literacy, language skill, creativity and innovative thinking, and collaborative learning.

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The explosion of digital storytelling. Creator's perspective and creative processes on new narrative forms

Cited by 14 publications

References 19 publications

Data Storytelling to Communicate Big Data Internally – a Guide for Practical Usage

Data Storytelling to Communicate Big Data Internally – a Guide for Practical Usage

Digital Storytelling in Economics Subjects and its Effectiveness on Student Learning Outcomes by Gender and Different Economic Knowledge

Digital Story Telling Based on Multimodal Elements on EFL Learners’ Speaking Performance

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