2011
DOI: 10.1111/j.1365-2648.2011.05872.x
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The image of you: constructing nursing identities in YouTube

Abstract: Nursing identities recoverable from the texts of YouTube images propagate both favourable and derogatory nursing stereotypes. To mitigate the effects of unfavourable nursing stereotypes in such areas as interprofessional working and clinical decision-making, nursing professional bodies need to act to protect the profession from unduly immoderate representations of the nurse and to support nurses in their efforts to maximize opportunities afforded by YouTube to promote a counter discourse.

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Cited by 98 publications
(90 citation statements)
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References 28 publications
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“…External barriers to building a positive identity of nurses are found in mainstream media through the dissemination of continuous superficial and demeaning images (19) . The negative public image induces feelings of inferiority and powerlessness of nurses, this because the image of nursing that is widespread is opposed to the nursing performed (18) . Such myths and stereotypes shape and constrain the social practice, particularly in relation to class and gender (19) .…”
Section: Discussionmentioning
confidence: 99%
See 1 more Smart Citation
“…External barriers to building a positive identity of nurses are found in mainstream media through the dissemination of continuous superficial and demeaning images (19) . The negative public image induces feelings of inferiority and powerlessness of nurses, this because the image of nursing that is widespread is opposed to the nursing performed (18) . Such myths and stereotypes shape and constrain the social practice, particularly in relation to class and gender (19) .…”
Section: Discussionmentioning
confidence: 99%
“…Although nursing has established strong professional training programs, in which university education includes the practice of research in the social imagination, there are still stereotypes of nurses that are portrayed as an angel and/or the doctor's right arm (18) , executor of their mandates. External barriers to building a positive identity of nurses are found in mainstream media through the dissemination of continuous superficial and demeaning images (19) .…”
Section: Discussionmentioning
confidence: 99%
“…Según los medios sería necesario ampliar la participación del colectivo enfermero en la aparición pública, para darse a conocer y dejar claro sus competencias y lo que son capaces de realizar. (Martins et al, 2014;Kelly et al, 2012y Calvo-Calvo, 2014.…”
Section: Mujeresunclassified
“…Nerijetko se uz medicinske sestre vezuje manjak znanja i inteligencije u odnosu na liječnike, kao i poslušnost liječnicima 9,10 . Kao najčešće stereotipije na kanalu YouTube izdvajaju se medicinska sestra kao "vješti znalac i činilac", seksualna igračka i budalasta, nekompetentna osoba 11 …”
Section: Sažetakunclassified