The Impact of Digital Transformation on Business Management

Abstract

Digital transformation, often characterized as one of the main phenomena facing the current economy and society, exerts a strong influence on the business environment. The transition from the traditional business to the digitalized business is currently an ongoing process, as the efforts involved are not negligible and the directions of action are correlated with the continuous technological advance. In fact, in the current context, the existence of digital components as an integrated part of business is no longer an option, but a necessity. Rethinking strategies at company level in this regard becomes one of the main requirements in order to maintain a competitive position in the market. Every company should change the way of action due to the market dynamism. Thus, involving digitalization can make the difference in the entrepreneurial result(s): profits or losses. Building efficient, digitally oriented strategies, firstly implies understanding of what the digital transformation of business management entails. Given the previous mentioned aspects, the present paper aims to analyze how digital progress influences business management and to identify to what extent these changes can lead to increased competitiveness of companies. The research results derive from performing an exhaustive bibliographic study, which will allow a correct evaluation of the current state of research in the areas of interest.

Optimization of Human Resources and Utilization of Information Technology in Driving the Digital Economy

“…The correlation analysis revealed strong positive correlations between variables such as employee skills, technological infrastructure, organizational culture, and business performance. Regression analysis highlighted the important influence of government policies, technology infrastructure, organizational culture, and skills development initiatives in optimizing HR and leveraging IT effectively [17], [18]. These results underscore the need for a comprehensive approach to digital transformation, highlighting that investments in human capital, technology infrastructure, and organizational culture are critical to achieving successful outcomes [19], [20].…”

Charting the Course of AI in Business Sustainability: A Bibliometric Analysis

“…For the present paper, we conducted a bibliometric analysis using VOSviewer, version 1.6.19 (van Eck & Waltman, 2018) -a widespread instrument for systematic review in the field of business and economics (Mihu et al, 2021) (Ogrean & Herciu, 2021) (Rialti et al, 2019) (Țîmbalari & Herciu, 2023) -in order to obtain network-based maps by analyzing bibliometric data. Systematic literature review is used to analyze a wide range of data available as a way to reach clearly stated, reproducible, quantifiable and extensive coverage of a given topic (Weed, 2006).…”

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“…Resistance to change among the workforce can pose a significant obstacle to the successful implementation of digital transformation programmes. Although digital transformation brings several benefits, it also introduces a range of organisational problems and dangers that have the potential to affect its overall success (MIHU et al, 2021). Addressing these problems and hazards requires a proactive approach to planning, effective leadership, and a steadfast dedication to adaptation.…”