2018
DOI: 10.3390/nu10050656
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The Impact of Nutrition and Health Claims on Consumer Perceptions and Portion Size Selection: Results from a Nationally Representative Survey

Abstract: Nutrition and health claims on foods can help consumers make healthier food choices. However, claims may have a ‘halo’ effect, influencing consumer perceptions of foods and increasing consumption. Evidence for these effects are typically demonstrated in experiments with small samples, limiting generalisability. The current study aimed to overcome this limitation through the use of a nationally representative survey. In a cross-sectional survey of 1039 adults across the island of Ireland, respondents were prese… Show more

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Cited by 46 publications
(39 citation statements)
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“…This is supported by the previous knowledge of the consumer, which influences perceived healthiness to a great extent [ 27 , 69 , 78 ]. Moreover, perceived healthiness of a product is further improved by adding a picture of the product to the communicated information [ 36 ] and is also affected by FoP labels and health claims [ 26 , 34 , 38 , 53 ]. Although several studies show that FoP labels help consumers choose healthier foods [ 26 , 34 ], due to the diversity of FoP labels, it cannot be clearly stated that their use always helps greatly in increasing the perceived healthiness of the product [ 53 ].…”
Section: Resultsmentioning
confidence: 99%
“…This is supported by the previous knowledge of the consumer, which influences perceived healthiness to a great extent [ 27 , 69 , 78 ]. Moreover, perceived healthiness of a product is further improved by adding a picture of the product to the communicated information [ 36 ] and is also affected by FoP labels and health claims [ 26 , 34 , 38 , 53 ]. Although several studies show that FoP labels help consumers choose healthier foods [ 26 , 34 ], due to the diversity of FoP labels, it cannot be clearly stated that their use always helps greatly in increasing the perceived healthiness of the product [ 53 ].…”
Section: Resultsmentioning
confidence: 99%
“…Dietary guidelines may need to incorporate recommendations to choose unflavored milks and yogurts over flavored varieties, particularly for those who are concerned about controlling their sugar intake. Other factors may also influence consumer choice, such as presence of nutrition and health claims (e.g., “low-fat” claims) (44) and nutrition labeling such as the Health Star Rating (45–47).…”
Section: Discussionmentioning
confidence: 99%
“…Confirmatory searches were performed using "portion size reduction", "portion size control" and "portion size labelling" as keywords in the Cochrane Library and PubMed databases during March-Sep 2018. A later meta-analysis 27 and two systematic reviews 28,29 , plus one cross-sectional study 30 were added during the revision period.…”
Section: Data Searching Processmentioning
confidence: 99%