The Implementation Of Customer Relationship Management (CRM) With Service Oriented Architecture (SOA) to Improve Customers’ Loyalty

Ibrahim, Ali; Turrahma, Annisa; Ruskan, Endang Lestari

doi:10.1088/1742-6596/1196/1/012026

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Customer Relationship Management Business Process Employee's...1

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2022

2024

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“…According to Zahar et al (2022), enhancing the performance of observable business processes can increase customer satisfaction. Ibrahim et al (2019) demonstrate that CRM increases customer loyalty and that service-oriented architecture (SOA) mediates this link. According to Raja et al (2013), there are correlations between service quality, customer happiness, and loyalty programs and consumer loyalty.…”

Section: Customer Relationship Management Business Process Employee's...mentioning

confidence: 94%

Business process and digital self-efficacy as a mediate role on customer relationship management and customer loyalty

2022

Central European Management Journal

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The goal of this research was to analyze how customer relationship management, Business Process, and employee digital Self-efficacy affected customer loyalty (CL) in Jordan Telecommunication Company. The primary goal of this research is to develop a conceptual framework for analyzing the most important aspects that may affect the implementation of CRM in Jordan Telecommunication Company. Literature was culled from studies that examined the connection between customer loyalty and factors including customer relationship management, Business Process, and employee digital Self-efficacy. The suggested research model for further testing is illustrated at the conclusion of the study.

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Section: Customer Relationship Management Business Process Employee's...mentioning

confidence: 94%

Business process and digital self-efficacy as a mediate role on customer relationship management and customer loyalty

2022

Central European Management Journal

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An Ontology-Based Customer Relationship Management Model for Educational Institutions Using Service-Oriented Architecture

Samih,

Abdelsalam,

Moawad

2023

Lecture Notes in Networks and Systems

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A novel hybrid intelligent technique to enhance customer relationship management in online food delivery system

Jha

2022

Multimed Tools Appl

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The Implementation Of Customer Relationship Management (CRM) With Service Oriented Architecture (SOA) to Improve Customers’ Loyalty

Cited by 4 publications

References 4 publications

Business process and digital self-efficacy as a mediate role on customer relationship management and customer loyalty

Business process and digital self-efficacy as a mediate role on customer relationship management and customer loyalty

An Ontology-Based Customer Relationship Management Model for Educational Institutions Using Service-Oriented Architecture

A novel hybrid intelligent technique to enhance customer relationship management in online food delivery system

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