“…The e-RetailTest scale was built based on theoretical models that determine customer perceptions of their attitude towards online purchases in the retail sector [22,28,30,[37][38][39][40][41][42][43][44][45][46][47][48][49][50][51][52][53][54]63,64], therefore, these perceptions are determined, among others, by five variables present in the online purchase process: (a) Quality of web design, for which eight items were established and aimed at measuring the design of the information, specifically, the way in which the information published on the website is organized [37][38][39][40]; (b) Risk at the time of making a purchase, for which four items were established that evaluate the uncertainty and unpredictable consequences that customers experience at the beginning of a purchase process [41,42]; (c) Customer service, determined by three items that evaluate the action that leads to effective communication between the company representative and the online customer [40,[44][45][46]; (d) Security, which has three items and measures the customer's perception of privacy, protection, and trust throughout the purchase process [47][48][49] and (e) Satisfaction, represented by two items that evaluate the positive attitude of the customer regarding the service received and their expectations and that succeeds in promoting repurchase behavior [50]…”