Abstract. Guanxi (personal connection) has been identified as a necessary condition to do business successfully in China. In this paper, we seek a clear conceptual understanding of this prevalent construct and propose a three-stage model of guanxi development so as to stimulate systematic research in this area. Our conceptual and theoretical discussion of guanxi bases, guanxi objectives, and the operating principles at different stages of guanxi development will also help practitioners to use guanxi more effectively.
Keywords: Chinese guanxi developmentRecent years have witnessed the familiarity and acceptance by Western management scholars and practitioners of the Chinese term guanxi as it appears frequently in English popular and academic writings without further literal translations. Indeed, while it has long been theorized and studied by scholars of Chinese origin who were dedicated to indigenous Chinese social sciences (see Yang, 2001a and 2001b for a review in Chinese), guanxi has recently gained its status as a legitimate socio-cultural construct in Western mainstream literatures of cultural anthropology, sociology, social psychology, political science, and business and management (Farh et al., 1998;Hwang, 1987;Jacobs, 1982;King, 1991;Nee, 1992;Tsui and Farh, 1997;Tsang, 1998;Xin and Pearce, 1996;Yang, 1994).The concept of guanxi is enormously rich, complex, and dynamic (Yang, 2001a(Yang, , 2001bYang, 1994). In English as well as in Chinese, guanxi conjures up different meanings and images, a brief review of which will appear later. The growing acceptance and popularity of guanxi in the West made it all the more important to understand the construct in its conceptual specificity and entirety. In this paper, we seek a clear conceptual understanding of this prevalent social and cultural phenomenon in China and propose a process model of guanxi initiation, guanxi building and guanxi use so as to stimulate systematic research in this area. In the sections that follow, we will (1) provide an overview of different perspectives on guanxi, (2) propose a process model of guanxi development, and (3) discuss the implications of this model on research and practice. Our conceptual and theoretical discussion of guanxi will also help practitioners to use guanxi more effectively.