The Influence of Service Quality and Product Quality on Consumer Loyalty with Consumer Satisfaction as Moderating Variable at PT. Mabar Feed Indonesia

Wijaya, Ryan; Sofiyan, Sofiyan; Edward, Yusuf Ronny; Toni, Nagian

doi:10.55942/jebl.v2i3.159

Cited by 3 publications

(3 citation statements)

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“…Lean is an approach that aims to improve processes by eliminating activities that do not add value and increase work effectiveness and efficiency. Thus, this method creates faster and optimal performance (Wijaya, 2023).…”

Section: Literature Review a Lean Manufacturingmentioning

confidence: 99%

Model Lean Manufacturing With The VSM Method to Reduce Waste In The Production Process Box Electrical Panel at PT.DMI

Kiswoyo,

Muttaqin,

Susanto

2024

TJAIE

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DMI is a medium-sized company that produces electrical panel boxes. Make To Order (MTO) is a reference as the start of the production process. The production process includes plate cutting, bending, welding, grinding, powder coating and part-by-part assembly processes. Lean Manufacturing started in Japanese manufacturing, to eliminate all waste from the process while pursuing quality improvement in producing finished products. Value stream mapping is an important step in the lean transformation process before entering the waste elimination stage. which can lead to a decrease in the productivity of the company. One of the biggest problems was the lack of bending machines and not having our own powder coating machine.

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Section: Literature Review a Lean Manufacturingmentioning

confidence: 99%

Model Lean Manufacturing With The VSM Method to Reduce Waste In The Production Process Box Electrical Panel at PT.DMI

Kiswoyo,

Muttaqin,

Susanto

2024

TJAIE

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“…Consumer loyalty might also stem from perceived satisfaction. To achieve satisfaction, the company must be able to match consumer wishes or expectations, such as offering outstanding service (Wijaya et al, 2022). The more excellent the service, the better the chances of gaining consumer loyalty.…”

Section: Customer Loyaltymentioning

confidence: 99%

Gen ZY Customers and Trendy Restaurants in Metropolitan City: A Measurement of Price Fairness, Sensory Experience, and Satisfaction

Christian,

Jonathan,

Indriyarti

2024

WIDYAKALA JOURNAL

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The food and beverage sector in Indonesia is becoming increasingly competitive, particularly in restaurants with current themes. Several restaurants were quite enthusiastic about adding outlets during the first opening phase, but they were forced to close one by one over time. In this situation, satisfaction and loyalty can decide the restaurant's long-term viability. Based on this, this study was undertaken with the goal of studying the determinants of modern restaurant customer loyalty utilizing price fairness, sensory experience, and customer satisfaction as predictive variables. This quantitative study employs partial lease square structural equation modeling (PLS-SEM) with Smart PLS 4.0 as an analytical tool. The findings of this study, which used purposive sampling on 190 Warunk Upnormal consumers ranging in age from generations Z to Y, demonstrate how pricing fairness and sensory experience influence happiness and loyalty. Similarly, satisfaction influences consumer loyalty. This study reveals that restaurants with a contemporary concept have key characteristics in terms of facilities that are appealing to look at and enjoy, such as the aroma of their food. However, if the target clientele for restaurants with contemporary themes are young people, the issue of pricing fairness must be addressed.

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“…Product quality is defined as a collection of product and service characteristics obtained from marketing, production and maintenance that make products and services usable to meet consumer expectations (Wijaya, 2019). In a company, product quality is an important factor, because with the current conditions, a quality product has more value than competing products.…”

Section: Introductionmentioning

confidence: 99%

The Influence of Product Quality, Perceived Price, and Brand Image on Purchasing Decisions of Nescafe Instant Coffee Powder in Surabaya

Achmad Hadi Dachlan,

Ugy Soebiantoro

2023

IJEC

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This study aims to determine the effect of product quality, price perception and brand image on purchasing decisions of Nescafe instant coffee powder in Surabaya . This research method is quantitative. The population in this study is consumers who have bought and consumed Nescafe instant coffee powder products in Surabaya . The sampling technique uses non -probability sampling and uses techniques purposive sampling as a technique for determining the sample used because not all members of the sample have criteria that are in accordance with the objectives of the study . According to Hair et al., (2014: 77) the number of sample sizes that are appropriate for Partial Least Square (PLS) can be measured by the number of indicators multiplied by 5 or the sample size between 100-200 respondents. In this case the number of samples in this study is 16 (indicators) x 6 = 96 and rounded up to 100 respondents. Data collection was carried out through a Google form questionnaire to respondents with an ordinal scale via a Likert scale from a score range of 1 to 5. The data was processed using the Partial Least Square (PLS) data analysis technique. The results showed, product quality, price perception and brand image has a positive effect on purchasing decisions of Nescafe instant coffee powder in Surabaya. In conclusion, product quality, perceived price and brand image have a significant influence on purchasing decisions.

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The Influence of Service Quality and Product Quality on Consumer Loyalty with Consumer Satisfaction as Moderating Variable at PT. Mabar Feed Indonesia

Cited by 3 publications

References 0 publications

Model Lean Manufacturing With The VSM Method to Reduce Waste In The Production Process Box Electrical Panel at PT.DMI

Model Lean Manufacturing With The VSM Method to Reduce Waste In The Production Process Box Electrical Panel at PT.DMI

Gen ZY Customers and Trendy Restaurants in Metropolitan City: A Measurement of Price Fairness, Sensory Experience, and Satisfaction

The Influence of Product Quality, Perceived Price, and Brand Image on Purchasing Decisions of Nescafe Instant Coffee Powder in Surabaya

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