2020
DOI: 10.21512/bbr.v11i3.6373
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The Mapping of Quality Tourists Prospects for Indonesia’s Tourism Markets

Abstract: The research aimed to identify which countries could be segmented as a potential tourism market for Indonesia to increase quality tourists. The researchers used quantitative methods with descriptive statistical analysis techniques to describe the average expenditure per visit and the length of stay. It was conducted by modifying the quadrant model. The result shows that there are countries included in the market with the prospect of quality tourists. Those are Saudi Arabia, Netherlands, Sweden, Switzerland, Be… Show more

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Cited by 3 publications
(2 citation statements)
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“…Tourist spending, which is often a measure of tourism demand, can also be an approximation of tourist quality [13]. High purchasing power is a measure of the quality of tourists because it relates to the sustainability of tourism both for the local community and for the tourists in the coming times [8].…”
Section: Literature Reviewmentioning
confidence: 99%
“…Tourist spending, which is often a measure of tourism demand, can also be an approximation of tourist quality [13]. High purchasing power is a measure of the quality of tourists because it relates to the sustainability of tourism both for the local community and for the tourists in the coming times [8].…”
Section: Literature Reviewmentioning
confidence: 99%
“…Departing from the description above, this study aims to observe predictors of new company performance, especially in the context of the hospitality industry. Given that tourism is one of the leading sectors in Indonesia (Maulana et al, 2020), it is predicted that a number of new hotels will continue to emerge in the future. Therefore, this research has a strong urgency because it can contribute to increasing understanding and recommendations for many parties such as academic hotel management regarding the sustainability of new hotels.…”
Section: Introductionmentioning
confidence: 99%