The research aimed to identify which countries could be segmented as a potential tourism market for Indonesia to increase quality tourists. The researchers used quantitative methods with descriptive statistical analysis techniques to describe the average expenditure per visit and the length of stay. It was conducted by modifying the quadrant model. The result shows that there are countries included in the market with the prospect of quality tourists. Those are Saudi Arabia, Netherlands, Sweden, Switzerland, Belgium, Russia, France, Germany, Austria, Finland, Italy, Spain, Norway, Denmark, Canada, United Kingdom, New Zealand, USA, Portugal, Egypt, Pakistan, and Australia. The government needs to optimize those countries to become the main market. Therefore, the revenue from the tourism sector can be better optimized.

When the COVID-19 pandemic hit Indonesia, one of the most-impacted industries was its tourism sector. After the government developed various transmission prevention policies, a press release from the Indonesian president in May 2020 established the new normal terms. These new terms sought to allow Indonesians to return to travel as soon as possible with several protocols in place. However, the post-pandemic situation has made some Indonesians feel an intolerance towards the uncertainty of changes in the tourism component. Through a descriptive quantitative approach using the theory of Intolerance of Uncertainty (IU), this study aimed to determine what Indonesians feel about uncertainty, how they feel about it, and how to reduce these feelings in Camilleri’s five components of tourism. The results showed that Indonesians feel uncertainty in every component of tourist destinations, with accommodation being the most significant factor, followed by financial, protocol readiness, and health factors, particularly the threat of contracting the virus and the number of cases. Therefore, appropriate handling to eliminate the number of affected cases and the uncertainty of crowds in the destination can significantly contribute to creating the ideal situation awaited by most Indonesians before they decide to return to travel.

Seiring dengan perkembangan jaman dan kemajuan teknologi telah memunculkan berbagai Platform Sharing Economy. Platform yang terkenal saat ini GOJEK dan GRAB (transportasi online) serta AIRBNB (Penyediaan Akomodasi) menawarkan kemudahan dan efisiensi untuk menarik minat konsumen. Namun keberadaan sharing platform ini tidak serta merta diterima oleh pemilik usaha konvensional yang sudah ada sebelumnya. Hal ini terjadi karena, jenis usaha yang dijalankan oleh sharing platform umumnya merupakan usaha konvensional yang mengalami penambahan nilai dengan menggunakan teknologi informasi. Untuk mengidentifikasi potensi dampak kemunculan fenomena sharing platform terhadap kondisi industri pariwisata khususnya usaha penyedia jasa akomodasi di Provinsi DKI Jakarta digunakan pendekatan deskriptif dengan mengeksplorasi fenomena sosial melalui studi kepustakaan, Focus Group Discussion serta peramalan (forecast). Berdasarkan data Airbnb sampai Juli 2018 terdapat 5.494 listing host dengan 254 host atau 7% nya merupakan super listing host yang memiliki tidak hanya 1 unit akomodasi. Pendapatan Airbnb tercatat mencapai Rp. 14,4 miliar. Jumlah ini meningkat 6,25% per bulan. Data pengguna Airbnb juga menunjukkan komposisi tamu asing dan domestik perbedaannya semakin tipis. Hasil peramalan menggunakan data tingkat penghunian kamar (TPK), diperkirakan jenis listing Entire Home akan memiliki TPK yang sama dengan hotel bintang pada Juni 2023 dan hotel non bintang pada bulan November 2023. Potensi penerimaan pajak dari Airbnb dapat mencapai Rp. 1,5 milyar per bulan. Masih minimnya peraturan mengenai digital platform sehingga perlu adanya perundangan-undangan khusus membahas digital platform, kebijakan zonasi pemilik Airbnb, pengawasan sosial serta lingkungan dan monitoring penggunaan platform Airbnb.

The reopening of tourism to international markets during the pandemic requires caution while prioritizing the safety and health of the public and visiting tourists. Using a qualitative descriptive method with documentation study and interviews to collect the data, this study aims to identify the opportunities and challenges of reopening tourism for international market. This is important in order to provide input to stakeholders in making appropriate policies. Bintan Resorts is a tourism closed area in Indonesia that makes it easier to determine and manage access to and from the territory. Based on geographical and potential demand, Singapore has great potential as a strategic partner in the early stage of the bilateral travel bubble. Efforts to achieve opening preconditions are carried out by protecting employees and their families through vaccination and quarantine facilities plan. The traffic management schemes for people and goods are equipped with BluePass tokens and barcode technology for tracking and tracing systems. All properties within the resorts have received an Indonesian health protocol, and refer to the standards set by Singapore. Routinely, management coordinates with local, central government, and Indonesian representatives in Singapore. However, the reopening is still obstructed by the increasing number of cases in Indonesia and Singapore, the inactivity of visas for tourist purposes, and the absence of a bilateral cooperation agreement between the Indonesian government and the Singapore government. Both governments need to establish Bintan resorts as a special bubble for the trial opening program which will be evaluated periodically.

When traveling soon, Indonesia faces travel anxiety after experiencing travel restrictions during a pandemic. This study is dedicated to identifying how strong the level of anxiety is and the tactical steps Indonesian tourism policymakers can take. Through a quantitative approach, it was found that there were differences in the application of the theory of anxiety levels initiated by Peplau. However, through adjustments and theoretical extensions to the pandemic situation, this study identifies the readiness of the Indonesians by looking at their feelings of anxiety, which are primarily low and medium. As a result, Indonesians with mid-education levels, low incomes, and living in areas with low tourist movement tend to have low anxiety levels. Meanwhile, the best way to deal with Indonesian people who feel excessive anxiety is to direct them to natural attractions with appropriate amenities that can be reached by private vehicles in short trip durations.